Sichuan Tea Group is not a state-owned enterprise. Its full name is Sichuan Tea Group Co., Ltd. It is a key enterprise supported and built by the provincial and municipal party committees and governments. Through innovative and integrated development, it has become a model enterprise in the tea industry. , has won many honors, and is the deputy director unit of the China Tea Circulation Association and one of the six rotating chairman units of the China Tea Industry Alliance. The company has also been awarded the top ten leading enterprises in the Chinese tea industry, the leading enterprise in the innovation of the Chinese tea industry, and the national outstanding agricultural industrialization It has won honors such as key leading enterprises, and as a representative of the province's leading agricultural industrialization enterprises in driving poverty alleviation and people's support, it has become a national outstanding key demonstration unit in many fields such as tea culture tourism and tea and wine joint ventures.
1. Overview
We have developed to now have more than 400,000 acres of ecological green tea garden bases. It is the largest contiguous morning tea base in China, including more than 10 acres of high-quality ecological morning tea. base. It has an organic tea base of 10,000 acres and has passed domestic and EU organic certification. It has established a full quality traceability system with 26 key links from tea garden to tea cup.
It has been established in Yibin, Chengdu, Beijing, etc. It has built more than 200 brand stores locally, established marketing agencies in more than 10 countries and regions including Hong Kong and Russia, and has 100 "Tianfu Longya" brand Sichuan tea flagship stores.
2. Technological advantages.
1. A "one station, two institutes, two centers" scientific and technological innovation platform has been built, including the nationally recognized enterprise technology center, Sichuan Tea Industry Technology Research Institute, Sichuan Tea Industry Business School, and Sichuan Tea Industry Engineering Technology Research Center.
2. It has undertaken and completed more than 20 ministerial and provincial scientific research projects, forming a number of technological achievements and new products, of which 3 technological achievements have won provincial and municipal science and technology progress awards.
3. A total of 18 patents have been applied for, and 1 invention patent, 2 utility model patents and 2 appearance patents have been authorized.
3. Brand advantages
p>1. Tianfu Longya
As the group's leading brand, it features "excellent black and excellent red" and "superfine tea powder". It has gradually formed a brand with "Longya Crisp", "Longya Crisp", "Longya Peanut Crispy" and other tea products are complementary to the diversified product system.
2. Xufu Longya
is a well-known trademark in my country. The green products recognized by the Green Food Development Center have been included in the intangible cultural heritage of Sichuan Province and are now treasures in the China Tea Museum. They have been awarded the title of "Famous Brand Product" by the Sichuan Provincial Government for two consecutive years.
Summary
Sichuan Tea Group mainly focuses on the breeding of improved tea varieties and preliminary and deep processing, and extends to many fields such as international trade and technological research and development. After rapid integration and development, it has become a demonstration enterprise in the field of agricultural industrialization.