Car design is the dazzling crystallization of the automobile industry. With the changes of the times and the innovation and transformation of car manufacturing technology, the appearance of a car is destined to continue to follow the different aesthetics of mainstream consumers. Changes, and outstanding design can not only show the inheritance of its brand culture, but also leave a deeper brand impression in the hearts of most people over time. However, some classic designs will never go out of style no matter how the times change. This is the charm brought by car design. This time we will take stock of three Volkswagen Group models that will not go out of style and have classic designs. Car model.
Porsche 911
I believe that when most people see the classic design, they will definitely not forget the Porsche brand that fans like. The most classic design in Porsche is the one with the rear The rear-wheel drive "widow maker" 911.
When talking about 911, we have to mention the Beetle and Porsche 356 of the Volkswagen Group. In 1931, after Porsche founder Ferdinand Porsche founded his own design company, he was commissioned by Hitler in 1937. Started manufacturing the Beetle (called K?fer at the time) and the famous Tiger I tank chassis during World War II. Thanks to the accumulation of these technologies, Ferdinand Porsche started the Porsche brand that has been glorious to this day after he was released from prison in 1947. of a night.
In 1948, the first model under the Porsche brand, the Porsche 356, was officially born. In order to quickly achieve mass production, the 356 used more mechanical parts from the Beetle, so it can be simply understood that the 356 is The sports car version of the Beetle, this 356 has been recognized by the market and well received after its launch due to its unique body shape and low drag coefficient.
The replacement model of the 356, the 911 (at that time, due to naming patent issues with Peugeot, it was changed from 901 to 911) inherited Porsche’s design philosophy, unique styling, low drag coefficient, and abundant power. On the other hand, coupled with the firm belief at that time that 911 must be rear-wheel drive and rear-mounted, the 911 has a timeless market reputation and high popularity to this day.
Of course, in 1965, Porsche also launched another classic model in the 911 series, the 911 Targar. Since the U.S. Highway Safety Commission believed that full convertibles had certain deficiencies in safety, so At that time, the 911 Targar was equipped with a T-shaped beam design for a strong body in order to comply with regulations and policies. As a result, the 911 Targar gained the reputation of "the safest convertible in North America". From then on, it became a model that took both safety and aesthetics into account. The 911 convertible model has continued to this day and has become a good story.
Today, decades later, the new Porsche 911, codenamed 992, has also been released. Looking at it, its design still has many similarities with its predecessors in the 911 family, including the round shape. Designs such as headlights, concave and convex body lines, and broad rear shoulders all demonstrate Porsche’s inheritance of 911 design culture, a persistence and an uncompromising attitude in some aspects, and it has also become a brand in the market. 911 now has a distinctive label and has gained great recognition from consumers.
Volkswagen Beetle
When it comes to Porsche 911, of course it is inseparable from the Volkswagen Beetle. As we all know above, the Beetle is actually the original "prototype" of the 911, and the Beetle The birth of the Beetle also came from Hitler's desire to build a car that ordinary people could afford at the time. This idea also coincided with Ferdinand Porsche at the time, so Ferdinand Porsche designed the Beetle prototype and The first-generation Beetle was officially born in 1938. At that time, the Beetle did not bear this name, but only had the Volkswagen "Volkswagen" logo. At that time, the first-generation Beetle was also used as a war vehicle and suffered the ravages of war.
In 1945, although Germany was defeated in the war, Volkswagen was still developing rapidly. After the British took over that year, the Beetle was also used as the main development model. After being sold overseas, it was loved by people all over the world. And in 1968 it was also officially named "Beetle".
After several years, in 1998, Volkswagen launched a new Beetle. The round headlights, arc hood and overall rounded body shape all retained the charm of previous generations, and the interior A major overhaul, including changing the air-cooling to a water-cooled engine, has made it more fashionable while also inheriting the classic design accumulated in the brand culture, making it more playful and cute. In addition, although Volkswagen also launched a new generation of Beetle in 2011, this generation can also be regarded as a "reissue version" in 1998, in order to pay tribute to the contribution that the Beetle, a classic model, made to the market. However, now the Beetle It has also been discontinued, and a generation of classics has come to an end.
Volkswagen Golf
The third model brought to everyone is Volkswagen. . . . . Ahem, cough, cough, it’s just Volkswagen’s national “sacred car”, the Golf. I’m sure everyone has heard of a joke that Volkswagen only has one car, and that’s the Golf. From this sentence, we can see how much the Golf is valued by the public. car model.
In the late 1960s, the sales of the Volkswagen Beetle dropped sharply, which made the public see the weakness of the Beetle. At this moment, it was necessary to launch a new model to ensure its position in the market, so in 1974 The first-generation Golf, based on the EA-276 prototype, was born in 2001. Designed by Italian car designer Giorgio Giugiaro, it pioneered the "hatchback" model. The design concept, and the sharp and angular overall design lines and outlines, coupled with the round headlights and other designs, are still very eye-catching now, which allowed it to have good sales performance when it was first launched, thus establishing the golf's global reputation. position and height in the market.
After the second- and third-generation golf models were launched in touring and convertible versions, in 2002, with the fourth-generation model, car fans welcomed a model that especially attracted domestic car fans. The passionate Golf R32 model, with its compact exterior design, 3.2L VR6 engine with a maximum horsepower of 241 horsepower, and four-wheel drive system, shows its strength beyond the second-generation Golf G60, and at the same time makes it a The best golf at the time!
Nowadays, the MK8? eighth-generation golf has also been unveiled. As the market becomes younger and technological trends hit, this generation of golf has also made corresponding changes to the seventh-generation model. , but no matter how it changes, the classic hatchback shape of the Golf has been retained, and the strong and powerful visual effects of previous models have been inherited in the lines. It looks as "combat" as ever, and in order to cater to market demand, the interior of the MK8 Golf is also consistent with The seventh-generation model has undergone drastic changes and is more in line with the trend positioning of technology and the standards of the times. While the styling design is "refined", it also inherits the precious culture left over from the history of the model. The classic design will not be overturned. This is the importance of golf to the public.
So, do you know the classic design history of the above three models?
This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.