Chapter I Definition of Small and Medium-sized Enterprises
Chapter II Composition of Small and Medium-sized Enterprises
Chapter III Status, Function and Survival Market of Small and Medium-sized Enterprises
Chapter IV Growth and Development of Small and Medium-sized Enterprises
The second part is the system of small and medium-sized enterprises
Chapter V Property Right System of Small and Medium-sized Enterprises
Chapter VI Organizational System of Small and Medium-sized Enterprises
Chapter VII Management System of Small and Medium-sized Enterprises
Chapter VIII Institutional Innovation of Private Enterprises
Chapter IX Reform of State-owned Small and Medium-sized Enterprises
Chapter X Management Personnel of Small and Medium-sized Enterprises
Part III Small and Medium-sized Enterprises business strategy management
Chapter III Overview of XI's SME Strategy
Chapter XII Evaluation of Internal and External Environment of SMEs
Chapter XIII Competitive Strategy of Small and Medium-sized Enterprises
Chapter XIV Growth Strategy of Small and Medium-sized Enterprises
Chapter 15 Cultivation of Competitive Advantage of SMEs
Part IV Marketing Management of Small and Medium-sized Enterprises
Chapter XVI Overview of Marketing Management of SMEs
Chapter 17 Product Management of Small and Medium Enterprises
Chapter 18 Pricing Management of SMEs
Chapter XIX Distribution Management of SMEs
Chapter 20 Promotion and Management of Small and Medium-sized Enterprises
Chapter 2 1 Marketing Development Trend of Small and Medium-sized Enterprises
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