Since its establishment in 1945, Toyo Rubber Industry Group has been engaged in the manufacturing of global general-purpose rubber products. Supported by the unique technology cultivated in Japan, the group transforms design results into valuable products through technological innovation and supplies them to the world. The group has begun to develop its overseas business from a long time ago and has already established a presence in more than 100 regions and countries. Focusing on automobile tire manufacturing and based on independent technology, we develop and manufacture a variety of products and supply them to society.
Toyo Tire (Shanghai) Trading Co., Ltd. was established in November 2002 as the sales company of Toyo Rubber Industry Group in China. The registered capital is US$3 million. Toyo Rubber's investment ratio is 60%, and Mitsubishi Corporation's investment ratio is 40%. The company promotes Toyo's passenger car radial tires and truck radial tires in China, and introduces Japan's high-tech and high-quality Toyo tires to the vast number of users in China.
In 2015, TOYO TIRES officially changed its name from "Toyo Tire", which was a free translation, to "Toyo Tire", which is a transliteration.
With the change of the Chinese brand logo, Toyo Tire has also made corresponding changes to the names of its tire business subsidiaries in China.
At the same time, in order to make the tire sales system in China reasonable and efficient, the sales departments will be integrated. Starting from January 2015, Tongyiou Tire (Shanghai) Trading Co., Ltd. (formerly Toyo Tire (Shanghai) Trading Co., Ltd.), in addition to selling passenger car tires produced at the Zhangjiagang factory (Jiangsu Province), will also start selling Zhucheng factory (Shandong Province) tires for trucks and buses.
Brand Concept
With unique technology as the core, adhering to the concept of "becoming an enterprise with the same expectations of mankind and society", we strive to achieve our goal through continuous innovation of advanced patented technologies. Continuously create new value
Brand Statement
Driven to perform