Like the old guard but it’s discontinued? British billionaire says the problem is not big and builds it himself

I believe that many of you car enthusiasts must be very fond of the old Defender that has been discontinued. Although the new Land Rover Defender is also very handsome, I will definitely feel a little regretful that such a classic model has been discontinued. The British tycoon Jim Radcliffe also thinks so. As a loyal fan of the old guard, ordinary car enthusiasts can only express regret when seeing their beloved models discontinued. However, as the former richest man in the UK, Jim is able to rely on his strong financial strength to make the disappearing car The old guard is "revived" in another form.

If Land Rover doesn’t make it anymore, I will make it myself. As the head of INEOS, a leading British chemical company, Jim recently launched the Grenadier, the first model under the INEOS brand. As you can see from the pictures, the exterior design of the new car is almost exactly the same as that of the discontinued Land Rover Defender, and the classic designs of the old guard, such as the square-shaped round headlights and the square small windows on the side of the roof, are also the same. was retained. And similarly, the new car also launches SUV and pickup versions like the old guard. It can be said that it follows the tradition of the old guard in terms of styling and product line. However, perhaps considering practicality, Grenadier did not launch a short-axis version.

There is also an interesting episode in this, that is, Jim originally planned to find Land Rover officials to purchase the design patents of the old guard after the production of the old guard was discontinued and then restart production, but unfortunately Land Rover The official did not agree with his idea, so Jim took it upon himself to design and manufacture it in anger. Of course, Grenadier does not have any patent problems, because the design patent of industrial products is only valid for 10 years, after which it becomes the world's most valuable asset.

Grenadier's expected goal is not only to attract car enthusiasts who like the old guard, but also to win the favor of government agencies with its tough appearance and accumulated design style. The annual production of new cars is expected to reach 25,000 units and be sold to various countries around the world. ?Article/Woods

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.