Starting with market segmentation, seize the opportunity of industry development.
The expansion of maternal and infant market is an opportunity for the development of children's skin care industry. With the opening of the second child policy, China is at the peak of birth. With the huge number of children and the upgrading of the consumption concept of the new generation of parents after 8090, the children's skin care market has great potential.
In this context, Japanese brand AIREE launched a brand-new series of children's sunscreen skin care products, aiming at children's skin care and expanding new market segments. With the support of the world's leading scientific research and technology, we are committed to developing a set of safe, effective and comfortable outdoor skin care programs for children, and at the same time providing all-round sunscreen products according to the skin needs of children in different scenes.
High-tech blessing, children's sun protection is more secure.
Children's skin is delicate and fragile, and the surface skin is only one tenth as thick as that of adults. Compared with adults, children's sunburn time is more than half shorter than that of adults, especially in summer. If exposed to the sun for a long time, their skin is very easy to be burned by strong ultraviolet rays, and even allergic phenomena, such as erythema, papules, blisters and so on. In addition, children's immune system is not well developed, and their resistance is weaker than that of adults, so their reaction to allergic substances or toxic substances is much stronger.
In view of this situation, AIREE adopts mild sun protection scheme and pollution prevention scheme, which greatly improves the safety of products. Through Silasoma microsphere technology, ultraviolet absorber is wrapped in microsphere structure, which effectively prevents sunscreen from penetrating into skin. Then, using advanced dispersion technology, the seemingly ordinary physical sunscreen is evenly distributed on the skin surface to form a protective film, which refracts ultraviolet rays and has no whitening phenomenon.
EXO-P and CITYSTEM, the core patented technology components in the anti-pollution scheme, can effectively resist the harm of urban pollutants to children's skin and isolate the harm of urban environment such as heavy metals and exhaust gas to the skin.
Deeply cultivate children's sunscreen market, Ai Lei can look forward to the future.
Compared with the adult sunscreen skin care market, there are not many brands of sunscreen skin care for children on the market at present. Ailei is aware of the potential market capacity of children's sun protection and skin care, and attaches importance to the construction of children's outdoor skin care market. With the leading scientific research technology and high-quality product quality, it has obtained the safety certification of many authoritative organizations, and has been recommended by champion mother Fukuhara Ai and Japanese dermatologists for many times, and has been affirmed by experts in the industry.
With the bonus of children's economic development, it is believed that the children's skin care market will enter a period of rising development in the future, and children's sunscreen skin care will also encounter major development opportunities. In this context, AIREE children's sunscreen is very worth looking forward to!