Water purifier market
I believe many people want to know this question, but unfortunately there is no accurate answer to this question, because there are various answers, and the only answer that suits them is themselves.
The following is my view on the water purifier market. Manufacturers must not take it seriously. If you take my opinion seriously, you don't need to do this water purification industry.
I squatted in the toilet the other day and picked up a reader. There is a sentence in the chapter "Speech" that I like very much.
"A person can see the play clearly on tiptoe, but if everyone uses this posture, not only can they not see clearly, but they will all pay the price."
Now many people are beginning to watch the play Clear Water. Shortly after the play began, people in the second row "stood on tiptoe" to see more clearly, while people in the third row immediately followed the pace. This "toe" stands for competition, and so on. There are more and more people tiptoeing, and the people in front find themselves tiptoeing. Immediately, someone started looking for articles on padding, and then more and more people followed suit. If you don't want to follow the trend, start trying to squeeze forward. The padded items represent the price, and those who want to squeeze forward are squeezed into a good position. This kind of people belong to "technological innovation and advertising". Halfway through the film, those who didn't have the strength to stand on tiptoe and confidence to push forward chose to give up the play, and someone immediately moved forward behind. Suddenly, someone set up a very high stand on the field, and a lot of articles were put on it, and people around them were very unhappy after reading it. At this time, the crowd began to surge, and the people in the first row sounded uncomfortable because of the commotion of the crowd behind them. They immediately took measures to put things under their feet, and the helplessness behind them followed. As a result, some people were seriously injured because of the unstable mat, and many people were forced to fall because of the scattered collision of mat items. This round is called shuffling, and many people on the venue began to leave gradually, but the play continued as usual. Because of the previous shuffle, the rest of the people were not in the mood to watch the show again and chose to leave. The last batch was also affected. They didn't have the excitement when they first entered the theater, but they watched it for so long and survived so many things. There is nothing to choose to leave now, and I am really unwilling. The last group of people who stayed were called "brands".
In my opinion, today's water purification market belongs to the era of "raising goods". From the initial money, to half-throwing and half-throwing, until now there are free boards, and maybe there will even be free boards and real machines in the near future.
The water purifier industry is a very special industry, and the share of the terminal market is limited. However, many manufacturers repeatedly hit the price, which made the industry even more embarrassed. Investing in a factory makes less money every month than the salary of a white-collar worker. The dealer's heart also began to be depressed with the manufacturer's "dishonesty".
The water purification terminal market is like a mine. A group of people are picking up minerals around the mountain, and there are fewer and fewer minerals around the mine. But the unanimous opinion of this group of people is that there are many mines here, so there is no need to worry about picking up all the mines. Why are the opinions of this group of people so unified? Because this group of people only pick up the ore around the mine, and there is such a big mine here, as long as the mine drops, the mine can be picked up all the time.
According to the statistics of the sales quota of the water purification industry released by an institution last year, the total sales of the national water purifier market in 2009 was 200 billion, but the household penetration rate only reached 1%. How sensitive such statistics are has stimulated the nerves of many manufacturers, and 99% of them still need to be developed. 99% of this is mine. How long will it take to wait for the mine to go up and down? Some people have mobilized everyone to cultivate the market, but how to cultivate this market? This group of people are all people who come to pick up ore with boxes empty-handed, and never thought that mining needs tools.
The water purifier market is a contradictory and embarrassing market.
The above content was written by the manufacturer.
The following is about dealers.
Investment in the water purification industry is now facing such embarrassment. "Water purifier+small investment = profiteering return" is such a "temptation".
This kind of publicity is like a film with limited level. Through some channels of publicity, tell how good the heroine's figure is and how fierce the content is. Some people are curious and imaginative, and then buy tickets to see it. After watching it for a few minutes, I found that the heroine's figure is not as good as expected, and the content is also average. There seems to be a feeling of being cheated. I have bought the ticket and can't return it, so I have to comfort myself. "The heroine has a good figure, and there may be more exciting content later."
Why is this happening? Because the person who publicizes the information is the staff of the cinema.