Therefore, when making decisions, we should pay attention to relying on collective wisdom and conduct strict feasibility demonstration. When making strategic decisions, we must pay attention to:
(1) Fully consider the business environment factors of the enterprise (including economic factors, political factors, scientific and technological factors, legal factors, social factors, etc.). ).
(2) Make a careful analysis and research on the internal conditions of the enterprise (including human resources, material resources, financial resources, natural conditions, technical patents, trademark reputation and other business resources, production capacity, technical capacity, sales capacity, competitiveness, adaptability and management level of the enterprise).
Extended data:
The strategic decision-making stage can be divided into three steps: strategic positioning decision, strategic index decision and business strategic decision.
Strategic decision thinking refers to the starting point for enterprises to make strategic decisions, which is closely related to strategic analysis. There are many types of strategic decision thinking.
Traditional strategic decision-making models mainly include: SWOT model. Besides SWOT model, there are other models that can be used for strategic analysis and decision-making, such as Boston matrix and GE matrix.
The three elements of strategic decision-making refer to three factors that affect strategic decision-making, namely, strategic background, strategic content and strategic process.
Strategic background refers to the environment in which the strategy is implemented and developed;
Strategic content refers to the main activities contained in strategic decision-making;
Strategic process refers to how the activities are related when the strategy faces a changing environment;
Strategic background, strategic content and strategic process all determine a strategic decision.
After the strategic positioning decision, the enterprise needs to determine the strategic target value of each SP strategic unit, which mainly includes net profit target, enterprise capital return rate target, capital investment target, market share target, capital output target and so on.
Enterprises should comprehensively analyze the relevant index values of different SP strategic units, including the proportion of net profit, the proportion of capital and the comparison of the relative competitiveness of different strategic units, so as to optimize and adjust the strategic objectives of each strategic unit and promote the overall operation optimization.
Enterprises are often constrained by their own resources when making strategic index decisions. They should comprehensively weigh the opportunities and resources input of different strategic units, consider the channels for obtaining resources and the strategies for input, and analyze the market types. For example, for large investments, they should also consider the impact of their own decisions on the whole industry.