According to the research figures of third-party organizations, the average unit price of smartphones in China is only about 1 100 yuan. Coincidentally, it can also be clearly seen in Meizu's official information that the charm blue brand with low-end positioning has accounted for more than half of Meizu's annual sales, which shows that domestic users favor it. On the basis of previous generations of products, Meizu achieved an expected sales volume of 25 million yuan in 20 16 years. Although there is not much increase compared with last year, in the current environment of multiple pressures on smartphones, it is obviously against the trend, and Charm Blue note3 from 799 yuan has become the Depth Charge of this campaign.
Before that, it is necessary for us to have a comprehensive understanding of Charm Blue note3. It is no exaggeration to say that this new product has been thoroughly improved and upgraded compared with previous generations. First of all, the appearance material of the metal body is covered on Charm Blue note3, changing the previous polycarbonate plastic style; Secondly, Charm Blue note3 incorporates the latest elements and concepts of Meizu in product design, so "Charm Blue note3 with a positioning of 1,000 yuan actually has a very similar design style to Meizu's current flagship machine MX5", and even has improvement and progress in some parts (for example, the camera area is no longer prominent), which is obviously a big advantage.
In addition to the bold integration of appearance, the upgrade of Charm Blue note3 in the hardware part is also remarkable. 5.5 inch 1080p screen (2.5D glass), 3GB of running memory,13 million pixels, fingerprint function, etc. They are all the mainstream configurations at present, and MediaTek's Helio P 10 (MT 67555m) processor makes Charm Blue note3 as many as 4 15. Click on the direct booking page.
"Charm Blue note2, Charm Blue metal and Charm Blue note3 parameter comparison.
mobile phone
Charm blue note2
Meilan metal
Charm Blue note3
screen size
5.5 inches
5.5 inches
5.5 inches
resolution ratio
1920* 1080
1920* 1080
1920* 1080
processor
MediaTek MT6753
Helio x10 in MediaTek (mt 6795m)
Helio p10 in MediaTek (mt 6755m)
Sim card
dual sim dual standby
dual sim dual standby
dual sim dual standby
Random access storage
2GB
2GB
2/3GB
Body memory
16/32GB
16/32GB
16/32GB
Main camera
130,000
130,000
130,000
front-facing camera
Five million
Five million
Five million
Fuselage size
150.9 * 75.2 * 8.7 mm
150.7 * 75.3 * 8.2mm
153.6 * 75.5 * 8.2 mm
Fuselage weight
149g
162g
163g
battery
3 100mAh
3 140mAh
4 100mAh
Airframe material
polycarbonate
Metal fuselage
Metal fuselage
Fuselage color
White, gray, blue and pink
White, gray, blue, pink, gold
Gold, silver and ash
Network standard
Mobile Unicom Dual 4G/ Telecom 4G
Mobile Unicom Dual 4G/ Telecom 4G
All netcom
price
799/999 Yuanguan
999/ 1 199 yuan
examination
799/999 yuan
examination
Judging from the entire internal product operation of Meizu and even the product experience of users, the substantial change of Charm Blue note3 is obvious. If the previous charm blue metal made the thousand yuan machine enter the era of metal democratization, charm blue note3 further popularized the metal. Charm Blue note3, with its design and excellent experience similar to that of high-end flagship machine, will cover more people, and with the influence of long battery life, it will become the benchmark representative product in this year's thousand yuan market and the starting point standard for promoting domestic thousand yuan machines.
What are the main highlights of 1 and Charm Blue note3?
We just briefly introduced that compared with previous generations of products, Charm Blue note3' s main improvement lies in its design and internal performance. For example, in appearance, 2.5D curved glass and integrated metal body design are adopted, and the details are further improved (symmetrical structure, reduced thickness, etc.). ). Although it is similar in appearance to its own mid-range series MX5, it is a comprehensive appearance reform for Charm Blue Note. For users who love metal fingerprint machines, Charm Blue note3 is undoubtedly another masterpiece of the thousand-yuan price segment.
Of course, the upgrade also includes the processor and battery life. MediaTek Helio P 10(MT6755M) is not a high-end chip at present, but its biggest highlight is the integration of global modem baseband, which makes Charm Blue note3 have the full netcom attribute and support the global network. In addition, its excellent endurance performance is also a highlight, which can save more than 30% compared with other chips in the same process (28nm HPC+). In addition, Charm Blue note3 is equipped with 4 100 mAh battery, which further improves the endurance performance and becomes an endurance expert in the thousand yuan machine market.
In terms of appearance, Charm Blue note3 has been fully upgraded compared with the previous two generations, changing the plastic style of polycarbonate in the past, and applying metal elements and Meizu's latest design concept to Charm Blue note3 for the first time.
On this mobile phone. So charm blue
Note 3
In fact, this model with a positioning of 1,000 yuan is very close to the flagship MX5 in overall design style (three-stage design). But in some details, Charm Blue
Note 3
Re-sculpt, for example, the camera is no longer prominent. In this section, we will interpret Charm Blue.
Note 3
The way it looks.
"2, Charm Blue note3
What are the changes and highlights in the design?
"Metal integrated fuselage, symmetrical aesthetics, high-gloss T-groove"
Starting from Charm Blue metal, Meizu proposed "democratization of metal trend" and used a metal body design for this mobile phone with a positioning of 1,000 yuan for the first time. This time charm blue note3
Adopt integrated fuselage design, using 6000 series aluminum alloy materials. Compared with the previous generation of Charm Blue Note2, it can be said to be a leap forward in texture and feel.
In Charm Blue note3
On this phone, we still see some changes: many details of the machine follow the principle of symmetry. Like charm blue
Note 3
Using hidden light sensing, the camera and the distance sensor can be made the same size and symmetrical. The USB hole is also centered, with CNC holes at both ends, and finally the speaker and microphone are symmetrical. These are Meizu's re-optimization of the original design. Symmetrical design makes the whole mobile phone more visually balanced, which is a plus item in improving the look and feel.
To achieve symmetrical design on a mobile phone, not only the structural design requirements are very high, but also some parts need to be customized, which is very important for Charm Blue note3.
Such a model with a positioning of 1,000 yuan is actually a big test.
The high-gloss T-slot is also the iconic design of Meizu, and now Meizu has used this design on Charm Blue note3.
This thousand yuan machine. As we all know, how to make the signal overflow antenna beautiful has always been a major difficulty for metal fuselage. Now most manufacturers use injection molding strips on the metal back shell to solve this problem. Meizu always thinks that the "white belt" on the back of the fuselage is beautiful, but the biggest difficulty in using metal and plastic three-stage design is that it is difficult to handle the joint of the two materials beautifully. Meizu's solution is to make the two materials not directly connected and use them.
In my opinion, it is indeed a beautiful and practical way to decorate the joint with "high-gloss T-groove"
But at the same time, in Charm Blue note3,
We can clearly see that there is color difference between plastic and metal on this thousand yuan machine. There are some gaps between the processing of fuselage surface technology and Meizu Pro 5 and Meizu MX5, but it is acceptable as a whole. Limited by the manufacturing cost of the whole machine, it is really rare to achieve such an effect.
"3. Why did you adopt a design similar to Meizu MX5?
But speaking of why Charm Blue note3
Will give up the previous generation of polycarbonate material, in fact, more reasons are from the outside world. Now, "Thousand Yuan Metal" is very popular. As a model with a price of about 1,000 yuan, if you still use the same polycarbonate body as the previous model, it is obviously too uncompetitive in the same price model, or it may be defeated before the battle.
On the other hand, we see Charm Blue note3.
The overall fuselage design and technology are similar to those of Meizu MX5 and Meizu Pro 5 which have been released for a long time. Meizu MX5 has been mass-produced for a long time.
Reduces the cost and has high production yield.
This manufacturing process is very familiar to Meizu, which is convenient for mass production and subsequent distribution. Although there is a voice outside that Meizu 100 yuan to several thousand yuan models are highly similar in appearance and have no innovation in design, the inheritance and mutual penetration of design genes is precisely the most distinctive feature of Meizu, and it also helps to maintain users' brand loyalty to it.
Through charm blue note3
We can see that, at least in appearance, Charm Blue Note series as a whole has been moving closer to the flagship model such as Meizu MX5, which is quite light flagship. Charm blue metal, which puts forward the democratization of metal, gives the metal body to the thousand yuan machine for the first time, charm blue.
Note 3
Undoubtedly, it is a powerful practitioner to further popularize metal democratization.
Attachment: Charm Blue note3
Open the box and enjoy it.
Atlas charm blue note3
Out-of-the-box drawing: It looks like a smaller version of PRO5.
Compared with previous years, this year's processor market will have obvious diversified development, instead of Qualcomm Snapdragon. No matter Samsung, Huawei or MediaTek, they can get a piece of it. In particular, MediaTek, which doesn't make its own mobile phone products, had a good time this year. Except for the high-end ten-core Helio X20/X25. In the mid-range, the comprehensive performance of Helio P 10 (digital model: MT6755) which focuses on low power consumption and cost performance has completely surpassed that of Qualcomm Snapdragon 6 17 processor, and its performance is not much different from its own Helio X 10. It is expected to become the mainstream chip of domestic mobile phones with cost performance below 1500 yuan in the future.
"4. Why did you choose MediaTek MT6755M?
In the domestic market, Charm Blue note3
It is another mobile phone equipped with Helio P 10 processor after Lenovo K5 Note, Gionee S8 and OPPO R9. So what is the positioning of this processor? Why didn't Meizu choose Qualcomm Snapdragon 6 17 or Helio X 10?
First of all, it should be clear that most chips of MediaTek will provide overclocking, standard and down-conversion versions, and so will Helio P 10. * * * is divided into MT6755T/MT6755/MT6755M and charm blue note3.
That is, the down-conversion chip MT6755M is adopted.
The processor adopts advanced 28nm HPC+ process technology, and adopts the combination of quad-core high frequency A53 and quad-core low frequency A53, in which the highest frequency core can reach 1.8GHz, the highest frequency core can reach 1. 1GHz, and the GPU model is ARM Mali-T860 with the highest frequency of 700MHz. Not only does the performance not drop too much compared with Helio X 10, but it also performs well in power control. Therefore, MediaTek officially listed Helio P 10 as a lightweight mobile phone product. Consider charm blue note3
With a huge battery capacity of 4 100mAh, Charm Blue can be transformed with a low-power processor and system-level optimization of Flyme 5. 1.
Note 3
The selling point of long battery life is maximized.
▲Helio P 10 parameter table
Another advantage of Helio P 10 is that its integrated third-generation baseband chip supports LTE Cat.6 standard, including 300/50Mbps uplink and downlink rate and dual-carrier aggregation aggregation, fully supports the 4G+ technology to be promoted this year, and can realize full netcom, which enables MediaTek to get rid of Qualcomm's monopoly on the global network and have the ability to compete head-on with Qualcomm's full netcom chip. Meanwhile, Charm Blue note3
It is also Meizu's first model to support full netcom.
In addition, after the chip integrates full netcom technology, Charm Blue note3
In addition to allowing domestic users to change mobile, Unicom and telecom calling cards at will. In the international market, it will also avoid Qualcomm's patent problems in baseband and avoid high patent fees, and it will also be more competitive in Indian and Southeast Asian markets.
"5. What is the performance of MediaTek MT6755M?
▲ Geeks run 3 data
▲ Ann Bunny running score data
Judging from the running data, Charm Blue note3
The single score in Geekbench3 is 808, which is very close to Helio X 10(MT6795) adopted by Charm Blue Metal, and far exceeds the score of about 750 in Qualcomm 6 17. Therefore, charm blue is in CPU performance.
Note 3
It is similar to models such as Red Rice Note3 and LeTV1S. But theoretically, the power consumption of MT6755M is much less than that of Helio X 10. The reason is that the main frequency of low-frequency quad-core A53 is only 1. 1GHz, which is much lower than the eight core frequencies of Helio X 10, while the main frequency of quad-core A53 is not far from the core frequency of X 10, which is 2.2GHz. In fact, in practical use, X 10 basically doesn't use eight A53 cores running at high frequency at the same time, so there is not much difference in the experience of mobile phones using two chips in daily life, but the battery life performance of mobile phones using P 10 is bound to be better than X 10.
In addition, judging from Ann Bunny's running score list, the comprehensive score is indeed slightly lower than that of LeTV 1S and Meizu MX5 equipped with Helio X 10 processor, but if it is specific to the user experience, there will be no obvious difference.
Meizu chose MediaTek MT6755M processor because of its low power consumption. In addition, compared with Qualcomm, the cooperation between MediaTek and Meizu is obviously much closer, and the support of Netcom makes Charm Blue note3.
Besides Qualcomm's patents on baseband, it can go further on the international stage and cover too many countries. Of course, the highlight of this chip is far more than low power consumption and full netcom. It is also equipped with dual ISP image signal processors to improve the efficiency of image processing. It is the first time in the world to integrate a true bright image sensor, which can improve the color resolution, capture more realistic details and improve the performance of low-light photography. It also has new noise reduction technology/mosaic removal hardware, PDAF phase focusing, image iHDR, continuous shooting delay below 200ms, real-time film beauty and other advanced technologies. It is indeed a processor platform with outstanding comprehensive performance and high cost performance.
"6. Charm Blue note3
Can I get a thousand yuan camera to take pictures?
Charm Blue note3 still uses the main camera with13 million pixels, and adds PDAF phase focusing, which can increase the focusing speed to 0.25s s. The camera has an f/2.2 aperture, adopts a 5-piece lens group, and is equipped with blue glass to filter colored light. The lens surface is covered with Corning Gorilla glass for scratch protection, and it is still a dual-color temperature LED lamp. This configuration makes you feel familiar, and it is the main camera configuration of Charm Blue metal.
▲ Front camera beauty effect (left: no beauty right: beauty effect)
The front camera adopts 5 megapixel CMOS and has a large aperture of f/2.0. Meizu added FotoNation 2.0 algorithm on the basis of Face AE, which can greatly improve the speed of beauty photography, so that you can get the beauty photos immediately by pressing the shutter, which meets the needs of more users who like to take selfies.
▲ Focus speed comparison (left: Charm Blue note3 right: Charm Blue note2)
For PDAF (phase focusing), many mobile phones are now using this technology, and the most remarkable effect brought by PDAF is to improve the focusing speed of the camera. In fact, this technology is introduced into smart phones from digital SLR cameras. Compared with the traditional "contrast" detection technology, phase detection technology can focus on the target faster and more accurately, especially in dim scenes. The built-in phase detection sensor allows the lens to make appropriate adjustments quickly, thus taking photos with completely different effects from ordinary sensors.
▲ Comparison of proofs (100% magnification)
Let's take a look at the proofs first to see if Charm Blue note3 and the previous generation Charm Blue note2 have improved the camera shooting effect. Charm Blue note3 and Charm Blue note2 are also13 megapixel cameras. Charm Blue note3 adds PDAF phase focusing, mainly to improve the focusing speed. In terms of imaging effect, it can be seen that Charm Blue note3 is better than Charm Blue note2 in color and detail in the case of renting light during the day. After magnifying 100%, you can see that Charm Blue note2 has a serious smear feeling and the color is light.
▲ Comparison of proofs (100% magnification)
Night shooting shows that the gap between Charm Blue note3 and Charm Blue note2 is even greater. Charm Blue note3 has much better metering and picture details than Charm Blue note2. Charm Blue note2 is not only seriously discredited, but also far less clear. At the same time, the noise control of Charm Blue note3 has also made great progress. It seems that Charm Blue has done a lot of optimization for Charm Blue note3.
▲ proof comparison
▲ proof comparison
▲ proof comparison
▲ proof comparison
Through the comparison of several groups of pictures, we can see that the imaging quality of Charm Blue note3 camera has been greatly improved, and there have been many improvements in metering, details and colors. The same13 megapixel camera brings different shooting effects, and PDAF phase focusing improves the focusing speed, which is very rare for a thousand yuan mobile phone to have such imaging quality.
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
▲ Charm Blue note3 sample (click to enlarge)
Through the camera part test, it can be seen that the shooting effect of Charm Blue note3 is quite reliable. For a thousand yuan mobile phone, it is quite rare to have PDFA phase focusing,13 million pixel COMS plus 5P lens, blue glass filter and brand-new algorithm. Charm Blue note3 has achieved comprehensive improvement in image quality, noise reduction, shutter and white balance. Of course, there is still a certain gap with the flagship product, but it is already very good for a thousand yuan mobile phone.
" 7、
"Flyme 5. 1 What's the improvement?
Charm Blue note3
Adopt Flyme OS5. 1 operating system based on Android 5. 1. Compared with the previous generation Flyme 5, the user interface has not changed much, and the main direction of upgrade is to fix system bugs and optimize the detailed experience. For example, the small icons in the clock APP add animation effects when switching, the desktop folder name supports input expressions, and the application freezing function is added to the mobile phone housekeeper. In terms of fluency that users are most concerned about, compared with
Flyme 5 is basically the same subjectively, the operation experience is still very comfortable, and the transition animation speed is naturally moderate, which has eliminated the scene of delay or frame jam. The overall function has been improved, and the system software and UI interface are also very unified. It is a masterpiece in domestic customized OS.
▲ The wallpaper color scheme is colder than before.
The overall UI of Flyme 5. 1 is very refreshing with more color components, which is more suitable for young people's aesthetics. The official third-party APP icon covers almost all commonly used software. Flat icons and UI design give users a relaxed and pleasant operation experience. As Meizu actively expands its market overseas, we have seen many shadows of native Andriod from Flyeme 5.0. For example, card-type multi-task menu, integrated style setting interface and so on.
▲ Support global search function
Last year, Meizu began to abandon the operation logic of dot and SmartBar, and began to admire MBack. So since Flyme 5, its interactive logic and UI design have undergone refreshing changes. Designers re-integrate and classify the information in each system application, and summarize it into several large plates to form a first-class navigation. Then, in each large plate, the corresponding subdirectories and classification information are presented respectively. In addition, all navigation buttons and interface contents are uniformly arranged according to the top-down reading trend, which makes the reading and operation experience of the system more reasonable and smooth.
▲ The system-level software of flyme5.1is constantly optimized.
The mobile phone housekeeper of Flyme 5. 1 is also more perfect, except for the common functions such as virus killing, traffic management, mobile phone acceleration, harassment interception, authority management and power saving mode. In the standby power management, the intelligent application freezing function is also added. The system will automatically identify the applications with abnormally high standby power consumption, and then freeze them, so as not to wake up the mobile phone repeatedly and cause unnecessary power consumption. Cooperate with Charm Blue note3
Equipped with MediaTek MT6755M low-power processor and 4 100mAh battery, it will have excellent performance in battery life.
"8. What are the latest features of flyme5.1?
"You can read the cover by scanning.
Sweeping will generally be intuitively reflected in the hearts of the public, used to identify QR codes, product codes and so on. Surprisingly, the scanning function of the latest Flyme 5. 1 system not only supports the above functions, but also can identify book covers or album covers. If it is the cover of a book, there will be a purchase link. If it is the cover of an album, you can hear the music in the album.
▲ Sweep to support cover recognition
In practice, the advantages and disadvantages of this function coexist. First of all, it can not only recognize the physical cover, but also scan the pictures in the mobile phone or computer, with high recognition rate and faster recognition speed. After aligning the pictures, you can probably
2 seconds to get the information of the picture. In addition, take Touch Your Head as an example. When scanning a picture, the software has two possibilities: jump to the purchase link of the book or the play link of the album. Presumably, the reason is that the book "Good Boy, Touch Your Head" and the album all use the same cover.
"Flyme map adds real navigation.
Meizu doesn't like to put a third-party application directly into the built-in system function, because doing so will seriously affect the interface unity of Flyme OS. So is the newly added Flye map function. It is a combination of Flyme and high-tech navigation, which uses a unified Flyme style in the user interface and castrates many impractical functions. Only the most practical subway route map, car navigation, bus route query, peripheral information query, offline map, common address setting and other functions are reserved.
▲Flyme map adds real navigation function.
To our surprise, the map introduces a real navigation function. You can choose to check the nearest bus stop, cinema, bathroom and other places, then the camera will be turned on for real-time viewing, and the nearby places will be displayed on the screen in a standardized way. After the user chooses one of the places, an arrow will appear to guide the user's direction, which is really very convenient in the practical process of Bian Xiao, reducing the possibility of the road idiot getting lost.
On the whole, Charm Blue note3
The function upgrade of the system is not much, but more should be the optimization of algorithm code and the improvement of power saving ability. Still deeply optimized around the long battery life of this phone.
"Can 9.4 100mAh battery bring lasting battery life?
Charm Blue note3 is equipped with a 4 100 mAh battery. The body of Charm Blue note3 is 0.5mm thinner than the previous generation Charm Blue note2, but the battery capacity has increased by 32%. The capacity improvement of Charm Blue note3 battery benefits from the increase of battery density. While the thickness of the fuselage has decreased, the battery capacity has been significantly improved. With the development of battery technology, many thousand yuan mobile phones on the market are equipped with large-capacity batteries. High-density battery not only greatly improves the battery capacity, but also keeps the body of the mobile phone at a reasonable thickness, which fundamentally solves the battery life problem of the smart phone.
▲ Charm Blue note3 endurance test
The endurance performance of Charm Blue note3 has improved a lot. It can be seen that 15 minutes of telephone conversation, the battery power basically remains unchanged, and watching online videos with wifi, the power consumption is only 1%. The power consumption of decoding 1080P video is relatively high, but only 2%. The most power-consuming 3D game, playing for 30 minutes consumes 7% power, and the machine fever is not serious. On the whole, the endurance performance of Charm Blue note3 has improved, and it is equipped with a large battery of 4 100 mAh. Heavy users 1 day will have no problem if they don't charge, and moderate users can also use their batteries for about 2 days.
▲ The screen is still a big power consumer.
The long battery life of Charm Blue note3 not only benefits from the 4 100 mAh battery, but also uses the MediaTek Helio P 10 processor with excellent power control. The power consumption of MediaTek Helio P 10 processor is 30% lower than that of other processors with the same technology. In addition, the deep optimization of flyme5. 1 system has also improved the endurance performance of Charm Blue note3. The improvement of battery capacity, the power saving of the processor and the deep optimization of the flyem system are the three major factors to improve the endurance performance of Charm Blue note3.
▲ Charm Blue note3 charger
Charm Blue note3 comes standard with 5V2A charger. Charm Blue note3 does not support fast charging, and the mobile phone only supports 5V2A charging specifications, while the official data charm blue note3 battery takes about 2.5 hours to fully charge. Unfortunately, the mobile phone with 4 100 mAh battery is not equipped with fast charging. The whole charging process takes two and a half hours, which is not good for users, but it may also be due to cost considerations. It is understandable that a thousand yuan mobile phone is not equipped with fast charge.
"10 and 799 yuan are worth buying?
"Charm Blue Note3 and the same level of model information comparison"
product name
Product characteristics
Relative shortcomings
price
Charm Blue note3
Front fingerprint identification, metal body, large battery
The CPU is slightly poor
799 yuan
Red rice note3
Fingerprint identification on the back, metal body, large battery
Can't buy the spot
899 yuan
Le 1S
Metal fuselage, fingerprint identification
Small battery capacity
1099 yuan
Huawei enjoys 5S
Metal body, fingerprint identification on the back, large battery.
720P resolution
1 199 yuan
As we all know, in the thousand yuan machine, consumers are more sensitive to the price difference between 1 and 200, so every extra penny, manufacturers must show more obvious improvement in products in order to make users accept it. It can be seen that in the gear of around 1,000 yuan, when the metal body+fingerprint recognition has become the standard of most 1,000 yuan machines, the products need to be more detailed to enhance their competitiveness. Although there are still some options for the thousand yuan machine, in general, the most competitive ones in the thousand yuan machine should be Charm Blue Note3 and Red Rice Note3 (original price).
These two products also come standard with fingerprint recognition+metal body, and 4000mAh large-capacity battery and more mature UI are elements that compete with other products. Compared with its biggest competitors, Red Rice Note3 and Charm Blue note3.
There is a slight advantage in appearance technology and fingerprint identification, but the slight backwardness of CPU makes the price difference between its competitors worse than before. MIUI and Flyme have accumulated their own user stickiness for so many years. Based on the current situation that red rice Note3 needs a third party to increase the price by about 100 yuan, if Meizu can supply it from stock as soon as possible with its heat, it will be Charm Blue with its price advantage.
Note 3
It is still a very worthwhile product.
If Meizu's sales of 20 million units last year came from the huge demand in the domestic smart phone market, then behind the sales of 25 million units this year, there is a deeper consideration of user demand. At present, the smart phone market in the domestic market has changed from the initial purchase demand to the replacement orientation. However, analyzing the data of mass consumers' purchase of note3, the cost-effective products with a price of 1,000 yuan are still in short supply.
Obviously for these two markets: providing cost-effective entry products and bringing better thousand yuan products.
For the thousand yuan market, Charm Blue note3
It has its unique attraction. Meizu's consistently excellent design ideas make it occupy a certain advantage in similar markets, with full netcom and large-capacity batteries as its highlights. Coupled with the excellent software experience of Flyme system and the brand benefit of Meizu, I believe it can still occupy a place in the thousand yuan market. And charm blue
Note 3
Whether Meizu can become the vanguard of sustained sales growth depends on the strength of each channel in addition to traditional marketing. Although the profit sharing behind it indirectly leads to the reduction of its cost and materials, it still has a good performance for the same level of products.
Charm Blue note3
At present, reservations have been opened in Meizu official website, JD.COM, Suning and other channels. You still need to make an appointment online at the beginning. Of course, offline and third-party channels can also be used. However, considering the sales strategy of previous generations of products, offline purchase may cost more. For this product, if you are interested in design and battery life, it is really an excellent choice for this price segment.
Click on the direct booking page.
In addition to the domestic market, Charm Blue note3
After that, it will land in overseas markets, which is obviously good news for Meizu to further expand its territory. At present, upstream chip suppliers have also reached patent licensing agreements with mobile phone manufacturers to actively deal with overseas patent disputes. In this context, Charm Blue
Note 3
Perhaps it will also become a product that really goes to sea under Meizu's globalization strategy, contributing to Meizu's plan to advance into IPO. Whether Meizu can successfully achieve the annual sales target of 25 million, I believe Charm Blue.
Note 3
There will be all kinds of products in the future, so we may wish to wait and see.
(Note: The evaluation data in this paper are all from Charm Blue note3 engineering machine, and the software version is Flyme OS 5. 1.3.0A Considering the relevant differences between the engineering machine and the retail version, this paper only provides purchase reference and does not represent the final result of related equipment. IT 168。 Lengxi)