Hellobike was fined 30 thousand for lying in an advertisement What is the reason behind it?

65438+1October 1 1 News, hello travel affiliate Shanghai Zheng Jun Network Technology Co., Ltd. was fined 30,000 yuan by Shanghai Civil Aviation Market Supervision Administration. Speaking of hello travel, we are all very familiar with it. Hello travel also really facilitates people's transportation. In the city, some subways or buses can't get to work, so it's the best choice to ride an electric car at this time.

Then in this case, hello was fined 30 thousand for traveling. What is the reason behind it?

It is understood that the parties have advertised in Xiaoha Power Exchange on their company website. At present, Xiaohe Power Exchange has obtained a number of patent authorization advertising terms in terms of cabinet batteries and network operation. The client also provided a utility model patent certificate for the battery of the electric cabinet, but there are still two patents for network operation that are still being applied for and are being publicized before application. This behavior also constitutes an act of falsely claiming to obtain a patent right without indicating the patent number and patent type in the advertisement.

Simply put, this involves a false propaganda. Besides, this is not hello Travel. 1 was fined for false propaganda. According to Tianyancha app, the subsidiary of hello Travel was fined 40,000 yuan for misleading consumers through advertisements. After being fined, hello Travel Company paid no attention to this problem at all, and still misled consumers with false propaganda content again. This kind of behavior can be said to violate the unfair competition law. In fact, the * * * two-wheeled electric vehicle provided by hello Travel is very suitable for office workers to ride, which not only greatly saves time, but also facilitates the transportation of office workers. However, this behavior of falsely claiming patent rights in advertisements is indeed unfair and violates relevant regulations. Through this incident, we also made it clear that every brand and every enterprise should attach importance to brand maintenance. If you lie that you have obtained a number of patents because of your bragging psychology, you will fall into the whirlpool of public opinion and lose more than you gain.