◆? Flag bearer of Honda's new energy
About CR-V? PHEV version of the power system, officially named "SPORT? Half-breed? E+ system ",the vehicle name is" CR-V sharp boundary hybrid e+ ". This naming method is very close to the original hybrid version of CR-V sharp hybrid, which also shows that the new car is developed based on i-MMD hybrid technology.
The plug-in hybrid power system adopted by CR-V Sharp Hybrid e+ is developed on the basis of the third generation i-MMD, so the new car inherits the power system of Sharp Hybrid 2.0L engine+motor, in which the maximum power of 2.0L engine is 146 horsepower (107kW) and the maximum torque is175 N. The motor is 184 HP (135 kw)/35 As for the combination of front McPherson and rear multi-link independent suspension that CR-V cars have been equipped with, it has not changed.
In addition, the CR-V Sharp Hybrid e+, like other Honda Sharp Hybrid models, has three driving modes: pure electric, hybrid and engine direct drive. Among them, the new car is equipped with a VCU that optimizes the system voltage, and at the same time, it is equipped with a high-power and large-capacity battery and charger, which makes the pure electric cruising range exceed 80 kilometers, and it is not a big problem to meet the daily commuting of users. In addition, the minimum fuel consumption of the Ministry of Industry and Information Technology is only 1. 1 liter. Although the data is ideal, if your daily car is just a short commute, the pure electric cruising range of 80 kilometers is basically enough, and the car cost is relatively low.
Since Honda and Toyota monopolize the patent of hybrid system with two technical routes, the hybrid technology of other automobile brands can only be considered as a minor problem, but it is of little significance. Therefore, it is more accurate to call the "dual-mode" switching of pure oil+pure electric vehicles corresponding to these brands of PHEV models, and it cannot be regarded as a real hybrid vehicle.
Although the vehicle will run in EV mode when there is electricity, the difference between the vehicle and the battery pack is mainly reflected in the system performance when the battery pack is dead. At this time, the fuel consumption of non-battery pack is even higher than that of pure fuel vehicle. For example, the actual fuel consumption of BYD Tang PHEV is as high as 15 and 6 liters per 100 kilometers when the battery pack is dead, which may be the main reason for the embarrassing market position of PHEV models. Without the support of relevant new energy policies, PHEV.
The arrival of CR-V sharp mixed e+ fundamentally solved this problem. Its unique advantage lies in the working mode of the new car hybrid system. When the battery pack is charged, it can run in pure electric mode, and when there is no power, it can run in hybrid electric mode of Honda's third generation i-MMD, so that the engine can charge the battery, thus continuing to bring drivers a driving experience close to pure electric vehicles and achieving lower fuel consumption. So the official call it CR-V Sharp hybrid e+.
In addition, the official said that thanks to Honda's "MM space maximization concept", CR-V Sharp Hybrid e+ flattened the battery pack, making the battery capacity of the vehicle almost unchanged after expansion. In addition, considering that the wheelbase of 2660mm has not changed, the actual seating space is basically the same as that of the sharp mixed version. On the other hand, the circumference of 4694x1861x1679mm has changed, in which the length of the car body is 73mm longer and the width is 6mm wider than that of the CR-V hybrid, but the whole car looks inconspicuous.
With the world premiere of CR-V sharp hybrid e+, CR-V has three power systems: fuel, hybrid and plug-in, which are very rare in the same market and even in the whole SUV field. Only a few models such as Lexus 0 1 and Toyota Lei Ling can do it, which has a far-reaching impact on consolidating CR-V's industry benchmark position.
In addition, Xia, general manager of Dongfeng Honda Automobile Co., Ltd. also said, "The arrival of CR-V sharp hybrid e+ means that Dongfeng Honda's product line will cover the product layout of" hybrid, plug-in, pure electric and fuel ",and we also plan to build more than 65,438+00 electrified product layouts by 2025."
In addition, Honda China Minister Katsumi Inoue further emphasized, "We believe that in the future, whether it is BEV models, PHEV models or HEV products, China as a whole will move towards the general trend of electrification, so for Honda, we will reserve a variety of technologies and respond to market changes and customer needs at any time." In view of this, as Honda's first PHEV model in China, CR-V Sharp Hybrid e+ plays more of the role of Honda's new energy standard bearer, opening a new chapter in Honda's electrification development in China.
◆? The market challenge is not small.
As a product based on CR-V transformation, CR-V sharp hybrid e+ is not much innovative in design. Among them, the Honda logo was changed to represent the blue background of new energy vehicles, and three chrome-plated decorative strips were added to the grille shape to set off the high-order atmosphere of the whole vehicle. As for the lower enclosure, the mid-CR-V design is followed, and the shape like "W" can add a little sexiness to the front face.
In addition, the rear of the new car has not changed much. Among them, the highly recognizable taillight design is retained, and the lower part is decorated with bilateral common intake and exhaust. There is also an "e:PHEV" logo on the nameplate at the rear of the car. If you don't look carefully, it's hard to see that this is the PHEV version of Cr-V.
Although Dongfeng Honda did not announce the interior of the new car at the Beijing Auto Show, it should be consistent with the ordinary version of CR-V, including the red one-button start button, 7-inch central control panel, LCD instrument and push-button electronic gear handle. It is expected to continue, but it will be slightly lacking in freshness.
It is worth mentioning that Honda said that it will launch a new generation of CONNECT technology next year to realize the complete interconnection between models and mobile phones. For example, setting a destination on a mobile phone can be directly reflected in the car. In addition, Honda will also cooperate with Tencent, Alibaba and other companies to launch corresponding apps to improve the ease of use of the in-vehicle interconnection system, which may also be realized on CR-V Rui hybrid e+.
Regarding the pricing, refer to the price difference of e+70,000 yuan between Ralink and Ralink, the starting price of CR-V Sharp and Hybrid of 209,800 yuan, and the medium-sized SUV Tiguan L? Judging from the starting price of PHEV of 265,800 yuan, the future CR-V hybrid e+ may start at around 250,000 yuan, which will lead to a higher market position of Honda CR-V.
Having said that, of course, considering that the current sales of PHEV models in China are average, for example, in the first eight months of this year, among the top ten cumulative sales of new energy vehicles, only BMW Brilliance 530Le ranked eighth with the cumulative sales of 6,543.8+0.5 million vehicles, which shows the embarrassing market position of PHEV models.
In fact, regarding plug-in hybrid electric vehicles, it is generally clear that it is a transitional product before the popularization of pure electric vehicles, and it is also a product that some first-tier cities can enjoy preferential policies and licenses at present. Therefore, this market demand inevitably determines the niche of such products. Among them, Zheng Chunkai, executive deputy general manager of Dongfeng Honda, also said when answering a question about the sales target of CR-V sharp hybrid e+, "We expect that every product launched can get the support of consumers, but it is actually selling.
In addition, the experience of PHEV models to users is not perfect, especially when the battery is dead. Due to the heavy weight of the whole vehicle, it is often more expensive to drive than the fuel version, and this experience is easily criticized by users.
However, optimistically, the plug-in hybrid market of compact SUVs is mainly driven by independent brands, and joint venture brands are not active in following up. Therefore, the arrival of CR-V sharp hybrid e+ can probably meet the needs of many users. In addition, considering that the new car can charge the battery through the engine after the battery pack is exhausted, and continue to drive in such a hybrid mode of oil and electricity, so as to achieve more fuel-saving characteristics than other PHEV models, this advantage will undoubtedly become the main selling point of the new car.
Summary of "I Have a Car": In August, the sales volume of Dongfeng Honda increased by 65,438+09.8% year-on-year to 77,000 vehicles. In the first eight months of this year, the cumulative sales volume was 442,000 vehicles, further narrowing the gap with the same period last year. Pan Jianxin, deputy general manager of Dongfeng Honda, said, "At present, the signs and speed of market recovery in July and August are very obvious. We are still optimistic about the automobile market in the second half of this year, and it is expected that there will be a good total this year.
In this context, Dongfeng Honda's rapid market recovery momentum also gives CR-V sharp hybrid e+ more offensive strength. I believe that as long as a sincere pricing can be given to the new car, its future market performance can also be harvested. More surprises. "I have a car" has more original new car/price reduction market reports. Come and get the first-hand information about buying a car!
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.