As the new year is approaching, listed companies begin to “distribute red envelopes” to shareholders.
Following Quanjude (002186)’s one-piece discount product and Jihong Group’s (002803) New Year gift package, Huangshi Group (002329) announced on the evening of January 11 that it would send free probiotics to shareholders A box of solid drinks.
On January 11, Huangshi Group hit the daily limit. According to statistics from the Securities Times Databank, on January 11, the net inflow of extra-large orders in the Shanghai and Shenzhen stock markets was 8.126 billion yuan, of which 23 extra-large orders had a net inflow of more than 100 million yuan. The net inflow of extra-large orders of Huangshi Group was 265 million yuan. Single net inflows topped the list.
Give back a box of probiotics
The Royal Group’s announcement on the evening of the 11th showed that as it celebrates its 13th anniversary of listing and the upcoming Spring Festival of 2023, in order to thank shareholders for their support of the company In response to the concern and support, the company decided to carry out the shareholder feedback activity of "Preferential Purchase of Huang's Bama Probiotic Products".
The event stipulates that as of the afternoon of December 21, 2022 (i.e., the equity registration date of the company’s fifth extraordinary general meeting of shareholders in 2022), all securities registered at the Shenzhen Branch of China Securities Depository and Clearing Co., Ltd. Shareholders of the company can receive a box of probiotic solid drink for free by adding the official WeChat account of Huangshi Dairy and entering the designated link.
Data show that as of the end of the third quarter of 2022, the total number of shareholders of Huangshi Group was 64,900.
According to the disclosure, the event time is from 9:00 am on January 12, 2023 to 18:00 pm on January 16, 2023. After verification and confirmation as a shareholder of the company, Huangshi Group will mail the products to each shareholder as soon as possible according to the address submitted by the shareholder.
A reporter from Securities Times·e Company tried to add the official WeChat account of Huangshi Dairy, and logged into the Huangshi Group Preferred Mini Program to see that the original price of the probiotic product given back to shareholders was 108 yuan/box, and *** There are three styles: charging, lying flat, and entertaining. Shareholders can choose any one.
Shareholders need to click to purchase in the mini program. If they have not logged in to Huangshi Preferred Mall, they also need to authorize WeChat or log in with their mobile phone number and fill in the shareholder ID number.
Public information shows that Huangshi Group is the dairy enterprise with the largest operating scale and the strongest technical strength in my country's buffalo milk industry. It is the only dairy enterprise in Guangxi that has an autonomous region-level enterprise technology center. In recent years, the company has continued to promote bacterial strain research and develop the big health industry.
According to previous disclosures, Huangshi Group has put probiotic solid drinks and yogurt products added with the company’s proprietary probiotics on the market, and is also inviting well-known domestic probiotic research teams and experts to come to Bama for research Strain collection and research and development, exploring the combined effect of Lactobacillus rhamnosus and probiotics such as paracasei, Bifidobacterium longum, Bifidobacterium brevis, Lactobacillus plantarum, etc., and the patented Lactobacillus rhamnosus No. 1 strain on wheat protein metabolic effects of inflammation, etc., and strive to maximize the use of the company's patented bacterial strains.
Since 2020, the non-net profit of Huangshi Group has continued to be negative, and the profitability of the dairy sector is poor. Against this background, the company will gradually enter the photovoltaic field in 2021, hoping to create a three-dimensional construction model integrating pasture planting, dairy farming and photovoltaic power generation by combining its own smart pastures with photovoltaic new energy facilities. Realizing three industrial benefits on the same piece of land, using photovoltaic technology to empower the traditional dairy industry, reducing costs and increasing efficiency for the dairy industry. At present, Huangshi's main businesses include TOPCon solar cell business and photovoltaic EPC engineering business.
Many companies have issued feedback announcements
In front of Huangshi Group, Quanjude announced on January 7 that it will hold the "Fuchun Yingmen Encounter Rabbit Chengxiang" shareholder feedback event. Shareholders can scan the QR code on the exclusive discount event page through WeChat to enter the shareholder-exclusive page of the "Quanji Store" in Quanjude WeChat Mall. Each discounted product is limited to 1 piece.
The company stated that this move is to establish a long-term and diverse shareholder return mechanism, to thank shareholders for their long-term concern and support for the company, and to allow shareholders to better understand the company's "food-based catering products" Strategy, experience company products and services.
On January 5, while Jihong Shares disclosed the special dividend plan for the first three quarters of 2022, it announced the launch of an event to reward shareholders for preferential purchases of Guishi products and give away New Year gift packages.
This is the second consecutive year that Jihong Co., Ltd. has held a shareholder feedback event on the eve of the Spring Festival.
In early February 2021, the company announced that as a distributor of the Guizhou brand-Jingyu Shengyan series of wines of the Kweichow Moutai Distillery Group Technology Development Company, the company decided to give a free liquor gift pack to all shareholders. For shareholders holding more than 250,000 shares, the gift package includes 1 bottle of Feitian Moutai (specification: 53vol500ml), 1 bottle of Zunyi 1935 Maotai-flavor liquor (specification: 500ml), and 1 Guizhou Maotai Liquor Tasting Edition (specification: 500ml, * **6 bottles).
According to rough statistics by Securities Times·e Company reporters, in 2022 *** 12 listed companies disclosed announcements on shareholder feedback activities. Most of the feedback methods are gifts of corporate products or discount sales. While promoting product sales and promotion, it also allows shareholders to experience the company's products and services.
For example, Aipeng Medical (300753), which has been developing medical device products in the pain management and nasal care niches for many years, gave back two bottles of physiological seawater nasal care spray; Yasui, which specializes in quick-frozen food Food (603345), presented the company’s “Private Exchange” membership and company product gift boxes to all shareholders, and solicited opinions and suggestions from shareholders on the company’s development and company products.