The content of this website has five columns: channel navigation, wonderful recommendation, business guide, user help and iTV introduction. These columns contain descriptions of iTV's functions, features, usage and business acceptance. You can find the information you need as long as you click on the corresponding column on the page.
Click on the "Channel Navigation" column to learn about the channel classification status of iTV and the function introduction of each channel.
Click on the "Wonderful Recommendation" column to learn about the movies and TV programs that we have carefully recommended for you. You can know the current hit and wonderful film and television programs by browsing the webpage, and send you the latest film and television trends once a month!
Click on the "Business Guide" column to learn how to accept iTV business. If you want to apply for or unsubscribe from our interactive TV service, you can find out the details in the "Business Guide" column.
Click on the "Help" column to find answers to frequently asked questions about using and accepting iTV services, as well as descriptions of electronic menus and network set-top boxes. If you have any questions in the process of handling or using iTV, you can come here to find our answers. If you have any other comments and questions, you can leave us a message in the "message board" and we will definitely give you a satisfactory answer.
Click on the "Introduction to iTV" column, you can have a specific understanding of the functions and characteristics of iTV, and provide a detailed introduction for you to better grasp the rich connotation of iTV. Knowing more about iTV will help you enjoy iTV's services better.
I hope that the new iTV website can provide a good platform for everyone, so that everyone can more conveniently understand and master the information and functions of iTV products. We will make continuous efforts to provide you with more movies and better services.
(1) The difference between interactive TV and ordinary TV is mainly manifested in the following aspects:
① Ordinary TV mainly depends on hardware structure, microprocessor (8 bits) and logic control, which is relatively simple. On the basis of a certain hardware structure, interactive TV pays more attention to the software control of the system, which consists of a powerful embedded microprocessor (32-bit), an embedded operating system and some application software.
② Ordinary TV has a single function and cannot be extended. Interactive TV has a built-in intelligent platform, and its application functions can be continuously expanded and updated.
③ Ordinary TV can only passively receive radio programs. Interactive TV can not only watch normal broadcast programs, but also actively provide instant information service while never interrupting viewers to watch TV programs. Such as electronic program guides, current affairs news, entertainment and all other network information.
④ Ordinary TV can't connect to the Internet. Interactive TV has built-in embedded platform, which realizes the docking with the Internet. People can enjoy the rich information resources provided by the Internet in their leisure time.
(2) The difference between interactive TV and network set-top box plus ordinary TV:
① At present, most of the graphic information of set-top box is processed and output to TV through AV or S-Video, and its graphic display quality will be disturbed to varying degrees. The graphic information of interactive TV is directly transmitted to TV without intermediate processing. Therefore, the clarity of graphic display is not disturbed.
② Use the set-top box, or watch TV or surf the Internet. You can't do two things at once. The unique image overlay technology of interactive TV (TV pictures and network graphic information) enables you to enjoy information services while watching TV.
③ The set-top box should be connected to the power supply and signal line, and connected to the TV. The operation is relatively complicated. Interactive TV plug and play, simple setup and relatively easy operation. Before ITV appeared, Internet TV programs at home and abroad were mainly set-top boxes. Most set-top boxes are copies of PC operation, and simply regard TV as the display of PC. Did not seriously study the consumption characteristics of TV viewers. So it can't be accepted by the market.
As we all know, the characteristics of information appliances are simple and easy to use. When designing information home appliances, it is mainly necessary to fully study the characteristics of specific home appliances, and then organically combine the additional information service functions with the functions of home appliances to give full play to their respective advantages. Set-top box is just a simple superposition of functions. The basic idea of Hisense interactive TV ITV design is to "always focus on the consumption of electronic programs by TV viewers, and provide more graphic information services while never interrupting TV viewers to watch TV programs".
In the information age, all tangible products can be used as carriers and communication tools of the network. Touching the internet is no longer a "patent" of computers, and people are eager to get the information they need from the Internet at any time and anywhere through various Internet tools. Interactive TV is easy to operate, and it is truly civilian and popular. No matter whether he has computer knowledge or network knowledge, he can get information with one click. As a symbolic product of information appliances, interactive TV will continue to be the largest information media and lead the era of information appliances with its unique affinity.