When Chen Ou invested 300 million yuan in street electricity, President Weibo responded: If it can catch fire, it will be delicious! As a result, Street Power has been tepid for a long time, sustained losses, and at the same time got into a patent lawsuit. If I remember correctly, the single patent issue cost Chen Ou an extra 654.38 billion yuan.
However, according to the financial report released by Jumei last year, Jumei Group's * * * charging treasure Enterprise Street Power has achieved large-scale profit for three consecutive months since May 20 18, with peak orders exceeding 654.38+0.8 million orders/day. 2065438+March 2008, the total number of users of Street Power reached 60 million, and the cumulative number of users of Street Power Alipay applet exceeded 50 million. As for the overall profitability of last year, we have to wait for Jumeixin's financial report.
Although Street Power began to make a profit, personally, I don't think it can be said that the principal has been lost yet, because it has just begun to make a profit. Compared with the previous losses, this profit is far from enough. And * * * enjoys the charging treasure business with a fatal shortcoming, that is, it relies heavily on the current battery technology to stop! If there is a revolutionary breakthrough in mobile phone battery technology and the battery life is greatly improved, the charging treasure will be directly eliminated.
* * * It is not a good business model to enjoy charging treasure online. Wang Sicong was right. Although we have seen this kind of equipment in some public places at present, it is difficult to maintain it, let alone make a profit.
It is true that everyone has this kind of scene demand, such as some fixed places, such as eating, waiting for the bus, the phone is dead, scanning the code to pay, charging with a * * * charging treasure.
Shang Mumu said, let people who know the brand get rich first! Pay attention to me and trust me privately, and get the opportunity to consult on brand issues!
"Street electricity" should be a typical example, and I have used it myself.
* * * To enjoy a product, you generally need to have most of the following characteristics:
1) is not used frequently, but it is widely needed; If the frequency of use is high, everyone will buy it themselves, just like there is no mobile phone, but if the demand is insufficient, the marginal cost will be too high;
2) The unit price is not so expensive or too cheap (unnecessary)
If the unit price is very cheap, then people will tend to buy it themselves, but if the unit price is too expensive, it will easily suffer losses, high maintenance costs, possible theft and inability to spread on a large scale.
3) It is inconvenient to store or move;
If the unit price is very cheap, it may be unwilling to buy because it is not easy to store and move.
4) Non-disposable products, wear resistance;
5) User experience does not have individual independence;
Let's compare, charging treasure basically has most of the above conditions, so it can still be played at present;
The only drawback is that demand is changing. On the one hand, the charging treasure itself is not expensive and everyone can afford it. At the same time, various plug-ins abound. It would be much easier if you just brought a plug. At the same time, the development of battery technology will also have a great impact on this product. Another problem is the slow charging speed, which is also a very big drawback of this charging treasure. For example, most mobile phones can support charging once a day, and the demand for charging treasure has declined to some extent. These are all uncertain factors for * * * to enjoy the charging treasure.
* * * Enjoy the economy and don't do it.
I only used this thing once, and the experience was very bad. I was waiting for the performance at the gate of the cinema, and my mobile phone was dead. I saw one at the counter, so I rented it. When I first borrowed it, I borrowed it three times before I found a usable one, and the charging efficiency was average. The worst thing is that when I returned it, it was full of charging treasures and I couldn't return it. I asked the waiter and asked me to return it to a gym next door, so I lost my dog ... and finally called the customer service and finally returned it. The film has been on for 20 minutes. To be honest, it's not as fixed as the waiting room in high-speed railway station.
In fact, the profit is still very high. Two yuan an hour is painless, and you can eat two meals for three hours. 4 yuan at a time, the cost of this garbage charging treasure is up to 20. A book is profitable.
For me, don't take a bag when I go out. Anyway, it doesn't feel like you can borrow a charging treasure for a few dollars at a time. It is also a good choice.
I need to charge my mobile phone because it's dead. As a result, I was asked to scan the code on my mobile phone. Isn't this copying eggs?
It looks good in the short term. If you can't convert and retain users within three to five years, it will be eliminated immediately, just like the free wifi in previous years.
I used it several times, and it was a critical moment. To tell the truth, it's impressive only when it's charged at a critical moment.
Once I went to wash the car and wax my mobile phone, and the battery was dead. I tried, but it didn't charge at all. I thought it would take a long time. I borrowed my brother's private charging cable from the store to charge it, and then I didn't like it.