What is the background of Great Wall Motor’s logo?

Great Wall Motors’ logo has the Great Wall as the background.

Great Wall Motors is a Chinese automobile brand founded in 1984. It is headquartered in Baoding City, Hebei Province. It mainly produces SUVs, sedans, pickup trucks, and new energy vehicles. Great Wall Motors is China's first private vehicle company listed on Hong Kong's H-share market, the largest domestic SUV and pickup truck manufacturer, and a multinational company.

The company has more than 40 holding subsidiaries, more than 70,000 employees, and 4 vehicle production bases (pickup, SUV, CUV, sedan MPV). It has the ability to independently produce and support core components such as engines, front and rear axles, and gearboxes. On December 18, 2019, it ranked 60th on the People's Daily "China Brand Development Index" 100 list. On January 9, 2020, it ranked 84th in the "2019 Hurun China's Top 500 Private Enterprises".

Great Wall Motors insists on adopting an "over-investment" strategy in technology research and development, focusing on effective research and development and pursuing leadership. Independent technologies, standards and intellectual property rights have been formed in all aspects of the engine, transmission, vehicle styling, vehicle design, CAE, and trial production testing. ? By the end of 2017, Great Wall Motors had applied for 7,480 patents and granted 5,704 patents, covering more than 60 countries and regions. ?

Great Wall Motors has increased the construction of R&D facilities. In addition to setting up R&D centers in Japan, the United States, Germany, and India, in 2017, with the official operation of technical centers in Austria and South Korea, Great Wall Motors now has 6 overseas technical centers. , the global R&D layout has been further improved.