In the "turbulent" new energy vehicle market, Chinese car companies are obviously creating miracles one after another.
Eleven months ago (April 3, 2022), when BYD Auto announced that it would stop the production of fuel vehicles from March 2022, Brother Bing believed that few people could predict it. In 2022, BYD Auto will "overthrow" Volkswagen and become the "biggest brother" in sales among Chinese car companies with cumulative sales of 1.86 million vehicles.
This is an opportunity and an outlet. BYD's strong rise in the Chinese auto market with new energy vehicles has undoubtedly brought the best demonstration effect to Chinese car companies, especially Chinese brand car companies. Next, more Chinese car companies will announce their plans to start or even take off on the new energy vehicle track.
Last Thursday, Geely Automobile announced its own "new era" of electrification in the name of "Galaxy".
That night, Geely Automobile released the "Geely Galaxy New Energy Strategy" with the theme of "Smart Electric, Still Geely" at the main venue of the Hangzhou Asian Games, and officially released the Geely brand's new mid-to-high-end new energy series "Geely Galaxy" unveiled the Geely Galaxy smart electric prototype car "Galaxy Light". At the same time, Geely Galaxy’s first smart electric hybrid SUV “Geely Galaxy L7” also made its global debut and pre-orders have started.
In addition, Geely also released Geely Galaxy's exclusive battery safety technology "Aegis Battery Safety System", Geely Galaxy's exclusive new generation Thor electric hybrid - "Thunder Electric Hybrid 8848", and a new automotive operating system "Galaxy N OS" and the Galaxy smart driving solution that integrates space and ground are other technological achievements.
“Geely Galaxy is Geely’s manifesto of action for the development of new energy. It brings together Geely’s full-system technical strength, the world’s leading intelligent manufacturing system, and a cutting-edge technology ecosystem that integrates heaven and earth. It will surely lead China’s new energy industry. Entering the second 'new stage' of development with upward value, it will bring users a safer, freer and higher-value smart travel experience."
Geely Automobile Group CEO Gan Jiayue at Geely Galaxy. At the new energy strategy conference, he said that at the same time, he also set a "Flag" for Geely Galaxy - "Every product in the Geely Galaxy series is designed to break boundaries and achieve transcendence, and will be in performance, intelligence, In terms of comfort, quality and safety, it surpasses the strongest and sets a new high value."
In the interview, Gan Jiayue also emphasized that as the mid-to-high-end new energy series of Geely brand, Geely Galaxy has "new "Products, new technologies, new designs, new channels and new services" is the carrier of Geely Automobile's new energy strategy and a symbol of Geely Automobile's comprehensive new energy electrification transformation and new direction. And it is in this sense that Brother Bing believes that the release of Geely Galaxy will undoubtedly be a new era for Geely Automobile’s electrification.
As a new mid-to-high-end new energy series of the Geely brand, Geely Galaxy has adopted a new logo and will launch 7 products within 2 years, 4 of which belong to the intelligent electric hybrid L series, the first electric hybrid SUV The Galaxy L7 and Galaxy L6, the first electric hybrid sedan, will be delivered in the second and third quarters of this year respectively; the other three models belong to the smart pure electric E series, and the first pure electric product E8 will be delivered in the fourth quarter of this year.
Geely Galaxy’s two major product series are all built with native intelligent electric architecture. Among them, the intelligent electric hybrid L series adopts Geely Galaxy’s intelligent “electric hybrid” architecture, covering A0 to B-class intelligent electric hybrid products; intelligent The pure electric E series adopts Geely Galaxy's intelligent "pure electric" architecture and covers A-level to D-level intelligent pure electric products.
At the same time, all products of Geely Galaxy adopt the design language of "Galaxy Light", which will break away from the homogeneous route of electric vehicle design in the current market.
In terms of channels, Geely Galaxy will have two models: direct connection to users and agency distribution. It will launch a new APP and introduce new experience and service standards. 247 new standards have been set up in the after-sales service link alone, comprehensively Upgrade user experience. Fan Junyi, general manager of Geely Automobile Sales Company, said in an interview with Bing Ge that 650 Galaxy series channels have been planned, and he hopes to build 350 to 400 channels this year.
“The speed of channel store building and whether the layout is reasonable have all been carefully considered. Channel development must rely on data. The top 30 new energy cities account for about 50% of China’s new energy vehicle sales. Focusing on these Cities must be laid out quickly, and the principle is to give priority to the cities in the TOP31-TOP100, while the cities in the TOP100-TOP150 and below should be developed steadily," Fan Junyi said.
In addition to the Galaxy series, last Thursday Geely also simultaneously released a series of new new energy electrification systems such as the Aegis battery safety system, the Thor electric hybrid 8848, and the new automotive operating system "Galaxy N OS" technology.
Geely's original "Aegis Battery Safety System" not only prevents spontaneous combustion of battery cells, but also builds a complete set of "no blind spots" safety based on batteries that integrates architecture, vehicle, intelligent control, and cloud. The protection system can protect systems such as battery packs and battery modules through 8 layers of shields including "ten-grid patented architecture, vehicle cage protection, safe and worry-free fast charging, and BMS3.0 'battery doctor' intelligent control system" Safety.
In addition, the Aegis battery safety system is the first in the industry to provide radiation protection that goes deep into the cellular level, preventing electromagnetic radiation from harming human health. Thanks to the structural safety development system, Geely Galaxy has taken the lead in achieving bottoming impact at 30 kilometers per hour and the entire vehicle bottoming at 20 kilometers per hour without damage, solving the fatal problem of battery damage and safety accidents caused by "bottoming collision" in electric vehicles. .
The newly upgraded Thor electric hybrid 8848, equipped with the new generation Thor electric hybrid engine B-Plus, has achieved a mass production peak thermal efficiency of 44.26 in terms of thermal efficiency, and the next generation Thor electric hybrid has a thermal efficiency exceeding 46 The engine is also already in the validation phase.
In terms of performance, the Thor electric hybrid 8848 "three-speed variable frequency electric drive" has evolved again. It is the world's first intelligent electric drive to realize P1 and P2 dual motor overclocking drive. The combined power of the two drives reaches 287kW, and will be added in the future. Released a super-performance version with a comprehensive power of 488kW; in terms of intelligent control, the Raytheon electric hybrid 8848 is the industry's first predictive energy management system, which can increase the energy saving rate by up to 15%.
The new Galaxy N OS is a full-stack self-developed distributed operating system developed by Geely. By deploying a stronger information security protection core at the bottom of the architecture, the system deploys national secret algorithms in self-developed chips, significantly improving user privacy protection capabilities. Through the connection with the new speech engine at the system layer, it brings users an interactive experience with more accurate recognition, full scene visibility and speaking, and millisecond-level response. At the application layer, Galaxy N OS brings a new UI style and beautiful and smooth Galaxy micro-motion effects, which can create an immersive experience for users.
In the field of intelligent driving, Geely Automobile’s “Heaven and Earth Integration” version of the Galaxy Intelligent Driving Solution based on Geely Satellite will soon be launched. Currently, the Galaxy Smart Driving can stop in time when facing a stationary target when cruising at a high speed of 90km/h; the Geely Star Intelligent Computing Center can simulate 100,000 kilometers of smart driving behavior training in one day, combining intelligent network-connected professional test tracks and actual road tests , meeting L3 level global certification standards.
Geely’s self-developed centimeter-level satellite high-precision positioning module has passed vehicle-level certification. By integrating Geely’s satellite communication, navigation, and remote sensing technologies, this technology can achieve precise positioning and never lose contact. It is expected that Geely will complete the network of 72 low-orbit satellites in 2025, by which time Geely Galaxy Smart Driving will achieve global positioning capabilities without blind spots. In the future, Geely Galaxy Smart Driving will also take the lead in mass-producing leading technologies such as cross-level memory parking, high-speed emergency antelope obstacle avoidance, and low-speed exploration and crossing.
As the first product of Geely Galaxy, Geely Galaxy L7 is built based on the world-class e-CMA architecture. The length*width*height are: 4700*1905*1685mm, and the wheelbase is 2785mm. It is the first to use Aegis battery safety System, Thor Electric Hybrid 8848 and Galaxy N OS are three major technologies. Geely Automobile said that this smart electric hybrid SUV will become the first choice for domestic consumers in the 200,000-class smart electric hybrid SUV.
In terms of styling, the Galaxy L7 adopts the Galaxy Ripple aesthetic design and integrates photoelectric technology. It is the only smart electric hybrid SUV in its class with a fully enclosed grille.
In the interior, the Galaxy L7 is equipped with the Galaxy Comfort Cockpit, which has a 10.25-inch instrument, a 13.2-inch central control screen, a 16.2-inch passenger screen, and a 25.6-inch AR HUD, which can realize four-screen intelligent interaction.
In addition, the Galaxy L7 also comes standard with Qualcomm Snapdragon 8155 chip, equipped with 50W wireless charging, crystal star ring light curtain ambient lighting, hidden door handles, headrest audio and other smart technologies.
It is worth mentioning that the Galaxy L7 uses million-level standards to create a "queen-level" luxury experience for the co-pilot. The co-pilot has the largest legroom in its class at 630mm, and the seat can be folded down to 125mm. It is also equipped with 4-way electric leg drags, infinity audio, seat massage therapy, etc.
In terms of power, the Galaxy L7 comes standard with the Thor electric hybrid 8848 "three-speed variable frequency electric drive", which does not stall under all operating conditions; it accelerates to 100 kilometers in 6.9 seconds and supports ejection start; the fuel consumption of 100 kilometers is only 5.23L. ; CLTC has a comprehensive cruising range of 1,370 kilometers, surpassing all hybrid products in the same class.
Brother Bing learned that with the debut of the "Galaxy" series, Geely Automobile's product sequence has also been comprehensively sorted out. In the future, Geely Galaxy will be the mid-to-high-end new energy series of the Geely brand. Its products are divided into intelligent electric hybrid L series and intelligent pure electric E series; Geely Galaxy and the "Gee Star" series (China Star created by BMA and CMA) under the Geely brand. , Bin series, etc.) and the "Geometry" series, which focus on mass pure electric products, complement each other to meet the needs of users in the respective market segments of fuel, hybrid, and pure electric. The Galaxy series will focus on the most mainstream new energy market.
In Brother Bing’s view, this sorting out of Geely Automobile’s product sequence is also a repositioning and sorting out of Geely Automobile’s own brands towards sales of more than 2 million units. After all, in the past few years, Geely Automobile's main brand has been somewhat "empty" by other brands such as Lynk & Co and Jikrypton.
Editor’s summary:
There is no doubt that Geely Automobile’s announcement of a new era of electrification in the name of “Galaxy” will drive the “development of at least several major Chinese brands in the field of new energy vehicles” Big move." The next thing we can look forward to may be Changan Automobile's OX series. After all, facing the wind and opportunity, no one wants to fall behind.
In fact, Geely Automobile released the "Smart Geely 2025" strategy in November 2021, proposing that each of the group's brands will launch more than 25 new smart new energy products within 5 years, not only catching up with the mainstream It is a joint venture brand and must maintain the number one market share among Chinese brands.
But unexpectedly, BYD will block it in 2022. Bing Ge will wait and see whether the release of Geely's "Galaxy" series can bring back a win for Geely Auto!
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