Patents are divided into inventions, utility models and designs. Invention protects products, processes, components, programs, etc. The utility model protects the shape and structure of the product, while the appearance protects the combination of the shape, pattern and color of the product. Therefore, if the business plan does not solve the technical problems, you can't apply for a patent. The way to consider is that if software is involved, you can consider applying for invention or applying for software copyright.
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