Why does Tencent push the red envelope application?

Hello, I personally think the reasons are as follows:

1. Red envelopes, as a link tool, can deeply enhance users' dependence, such as WeChat red envelopes, which is a case. On the one hand, WeChat users have increased their fun through the red envelope tool, and the most important thing is to improve the dependence of WeChat users. As long as users rely on it, there will be a strong wealth market. What the Internet does is traffic and fans. The greater the technology, the higher the value!

2. The success of Tencent WeChat in the WeChat red envelope has provided experience and foundation for Tencent QQ to do red envelope business, so Tencent QQ will also promote the red envelope mechanism.

3. There are also many users who send red envelopes through Alipay, which has strong market potential in the red envelope market. In order to seize the market, Tencent must enter the red envelope business!