How should consumers protect their rights when the freight industry falsely publicizes live broadcasts?

The live broadcast industry can be said to refresh and change people's modern shopping habits, and there are basically three changes in modern shopping methods. First, on-site shopping. At that time, the business of supermarkets was booming, and people tirelessly participated in on-site shopping; Second, in the era of traditional e-commerce, the emergence of Taobao makes it easier for people to shop at home, and it can be delivered to your door without going out, and the price is cheaper; Third, the live broadcast era. Speaking of the live broadcast era, give a typical example. Lao Luo and Luo Yonghao said in an interview program: At the end of 20 18, he owed 600 million yuan, and now he has almost paid back 400 million yuan. If there are no accidents, the next 1 year should be almost the same. In order to commemorate this strange life journey, a documentary "Real Return" may be made.

But now, Lao Luo has paid off all his debts and removed his name from the list of executed persons. The barbaric growth of the live broadcast industry has inevitably brought many thorny problems, such as Simba's alleged sale of fake bird's nest and the endless stream of fake wine incidents. What should I do if the quality of the goods in the live broadcast room is inconsistent with the goods in my hand? Lawyer Cheng tidied it up at one time today. First, you can contact the seller of the goods first to express your demands. If the goods are not right, you can ask the merchant to return or refund. Generally, businesses with a little legal knowledge will basically complete the refund.

Second, if the merchants are deaf and dumb and delay handling, they can call the national hotline 123 15, the national platform 123 15, and the complaint platform of China Consumers Association. And you can also complain to the shopping platform. General merchants must sign an agreement and have a deposit when they enter the shopping platform. If you finish the above complaint, I think. Third, if the amount is huge, it is recommended to go through legal procedures.

According to the Law on the Protection of Consumer Rights and Interests, the sale of goods by merchants is a typical fraud and requires compensation, the amount of which is three times the cost of goods. If the amount of business sales is huge, it will also constitute the crime of producing and selling fake and inferior products in the criminal law and will face punishment. While the live broadcast of online celebrities brings huge profits, it is also hoped that major platforms and administrative supervision will intensify efforts to protect consumers' due rights and interests.