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At 2 o'clock in the afternoon of August 12, Mr. Lin, the owner of Weilai, drove his Weilai ES8, turned on the automatic driving function (NOP driving state), and crashed into an engineering vehicle in Hanjiang section of Shenhai Expressway, and died unfortunately.

The news spread quickly. People have expressed their condolences and questioned the autopilot and Weilai in the incident.

Some people say that in China, on average, 1 people die in car accidents every 8 minutes. This car accident is just an ordinary accident among tens of thousands of tragedies every year.

"The reason why this news is eye-catching is nothing more than a few hot spots: new energy, Weilai and autonomous driving."

But things are far from simple.

On July 30th, a Weilai car crashed and caught fire in Shanghai, and the owner was also killed.

/kloc-within 0/5 days, the tragedy of two car accidents is enough to make people wary.

What is even more surprising is Wei Lai's own operation.

According to Lin, the lawyer entrusted by Mr. Lin's family and the executive director of Beijing Quanyou Law Firm, a technician from Weilai contacted the vehicle involved for operation without the consent of the traffic police.

The traffic police summoned Weilai technicians to take notes yesterday. If the investigation results show that the vehicle data has been tampered with or destroyed, which is suspected of a criminal offence, Weilai Company needs to take full responsibility for this accident.

The plot suddenly turned into a criminal case.

Disappearing data

Some netizens predicted Wei Lai's treatment plan: "Temporary workers, the headquarters did not know, expressed deep condolences."

Three-piece set of public relations words

In fact, the demands of family members are very simple, just one reason.

Friends of the deceased and referees who bought Weilai Automobile also openly talked to Weilai executives in Weilai APP.

It mentioned:

On August 13, family members and traffic police asked Weilai to provide vehicle driving data and extract vehicle driving record data.

On August 13, Weilai sent an unprofessional engineer to toss and turn for several hours. Results Only 1 0 driving records of this year1month were extracted.

For the data in the cloud, Wei Lai said that it takes time to go through the approval process and stamp.

Whether this engineer and the technician summoned by the police are the same person is unknown for the time being.

For the time being, I guess Weilai's technicians with the greatest goodwill, but I just didn't understand the process unintentionally. But why is the driving data of Heweilai so badly damaged after the car accident?

In addition to the safety of autonomous driving and assisted driving, the safety of the car itself should also be questioned.

Weilai, under the banner of new energy and intelligence, if even the driving data can't be accurately restored, it is really embarrassing on the asphalt pavement.

The NOP function of 30,000 to 40,000 yuan is operated by many sensors loaded on the car. How high is it when buying a car, artificial intelligence, sensors, big data. When the incident happened, everything became empty.

How can you trust Weilai's navigation assistance function (NOP) with such an unreliable data system?

Advocate intelligent and automated new forces to build cars. No, it can directly take us into a new era of unmanned driving. But at least, the basis of intelligence is to record the data generated during driving.

Perhaps the record is so true that Weilai's technicians need to cross the traffic police and operate in advance.

Marketing, Service and Reality

At present, many car companies have this phenomenon of over-marketing. In propaganda, they often emphasize autonomous driving, attract consumers with words such as low manual takeover rate and free hands, and quietly weaken the word "auxiliary". In the face of the internationally accepted automatic driving classification L2 and L3, find out all kinds of edge balls.

20 19 On August 22nd, Shen Fei, vice president of Weilai Automobile, released a short video in Weibo, indicating that NIO Pilot (Weilai Auto Assisted Driving) is becoming more and more addictive. The meeting ended at 0: 30 on 19. With the help of automatic assisted driving, he drove safely while eating.

One hand holds a mobile phone to record videos, and the other hand holds a Starbucks paper bag. Obviously, the vice president's hand is completely off the steering wheel. This is naturally an official demonstration that is extremely unfavorable to the owner.

Imagine that an intelligent driving technology leading to the future is in front of you. Why not give it a try? Even the executives are at ease, and our ordinary car owners can naturally feel at ease.

In March of this year, in the face of doubts from the US government, Tesla admitted that its Autopilot and FSD functions are not automatic driving systems, but only driving assistance functions, which cannot make Tesla's vehicles realize automatic driving.

As can be seen from the APP recording screen displayed by family members, the vehicle speed drops to zero instantly from about 1 14 km/h, and the instantaneous energy consumption is zero, indicating that the vehicle has an accident at this time. Strangely, there were no braking measures in the process.

Before the results of the police investigation come out, the discussion about autonomous driving and assisted driving may be empty talk.

But the investigation seems to be deadlocked.

The body of a friend is in front, and Lin Mouqin's friend can only talk to Wei Lai in a begging tone. "I hope that Wei Lai will fully cooperate with our relatives and the traffic police department to investigate the case. Please improve efficiency and give us everything we want. Don't routine us, restore the truth. Please. @ Qin Bin "

Li Bin, founder of Weilai, once said: "Weilai's business model is based on the ultimate user experience".

Weilai, which has always been famous for providing quality service, is called Haidilao in the automobile industry. A large sum of money is invested in serving car owners.

However, this time, there was no effective response and help to the families of the victims.

Obviously, the risk is high, and Li Bin has not made a decision yet.

Godfather of travel, ups and downs

This is not the first time that Li Bin has fallen into crisis.

Li Bin, from rural Anhui, was once persuaded by his family to go to a technical secondary school. People around you follow this path.

But Li Bin refused to accept his fate. He threatened to go on a hunger strike to win the support of his family to take the senior high school entrance examination.

He didn't live up to his stubbornness, and was admitted to Peking University as the top liberal arts scholar in Taihu County, which was widely told by the local people.

At Peking University, Li Bin is running on the road of learning hegemony. There is a joke called "Go the way of others, leaving others with no way out." Said it was Li Bin. He applied for sociology and minored in law and computer.

Then, a senior sociology student from Li Bin Peking University pulled him to set up Beijing Science Literature Industry Information Technology Co., Ltd., the predecessor of Dangdang. This senior is Li Guoqing.

Before Dangdang went online, Li Bin bid farewell to his seniors and planned to build a car website.

People in the media and public relations know that the richest spenders are the rich dads in the automobile circle.

1999, the state has just liberalized private cars. At that time, private cars or car companies that were in short supply could sell cars lying down, which was a real seller's market.

Li Bin felt the opportunity. Financing 9 million, creating Easy Car Network, catching up with the last bus of the Internet in the 20th century.

Of course, it also caught up with the internet bubble.

The major shareholder, BAIC, withdrew his capital, and he chose to bear 4 million debts. More than 80 employees, only seven left in a blink of an eye.

As a result, Che Yi. Com is not only heavily in debt, but also successfully listed in the United States with a valuation of $500 million.

Later investors took a fancy to Li Bin, that is, 27-year-old Li Bin, who was responsible and courageous at that time.

Li Bin is also an early investor in mobike, with a shareholding ratio of 29.25%, second only to the founder Hu Weiwei. A few years ago, * * * enjoyed riding and had no pressure on today's new energy.

20 19, Weilai, who started a business in Li Bin, also experienced a dark moment. It has experienced a series of crises, such as spontaneous combustion recall, executive turnover and mass layoffs.

Its financial report shows that 20 18 suffered a huge loss of 9.5 billion RMB, with a drop of over 50% at one time. At that time, the financial reports of Q 1 and Q2 showed losses of 2.6 billion and 3.2 billion respectively.

Weilai's share price first broke, and finally fell to 1 USD, hovering on the edge of US stock delisting.

Li Bin's wife posted the only white Chanel in the world on social media, but the article was deleted by netizens.

When people began to guess when Weilai would go bankrupt, investors could not sit still. The industry accused Li Bin of burning too much money. Some car companies are interested in acquiring Weilai, and the most important condition is to "replace Li Bin".

But Li Bin was not defeated. In the face of criticism from outside, he personally flew to Heihe in Heilongjiang and Yili in Xinjiang. Wherever Wei Lai owns a car, he chooses to visit it himself.

Coupled with free life-long power exchange and other measures, in the fourth quarter of 20 19, the sales of Weilai creative pure electric vehicles ranked first in the world.

Of the 8224 cars sold, up to 50% were repurchased by the old owners of Weilai. On Weilai's official APP, you can see that many car owners are drying their second and third Weilai.

Finally, Weilai finally walked out of the trough of the stock price, followed by Tesla's skyrocketing market, which ushered in the dawn of hope. Involved in a life-threatening lawsuit and a bloody tragedy.

The godfather of travel stumbled. But in the past, the stock price fell, at most, the brand reputation was damaged.

What is really sad is that someone's life has stopped at 3 1 year old, and his life scenery has stopped at 2630 1 km, disappearing into the driving record of Weilai.