Being the best recommender requires certain qualities, such as objective evaluation, judgment, and sense of responsibility. Only true, detailed and accurate recommendations can win the trust and recognition of consumers, thereby increasing sales. In addition, an excellent recommender needs to constantly learn and improve himself, and have in-depth understanding and insight into the brand, industry, and products.
As consumers pay more and more attention to word-of-mouth and sharing, companies must also focus on cultivating and discovering recommenders. Attracting and encouraging excellent recommenders to participate and share through rewards, points, coupons, etc. can not only increase the sales conversion rate, but also establish more stable user relationships and brand reputation. The emergence of the best recommenders is not only a business opportunity for the company itself, but also a better product and service experience for consumers.