Progress of Geely's plan to acquire Meizu's equity: It is already in the anti-monopoly propaganda stage.

On June 13, according to the announcement of the Anti-monopoly Division II of the State Administration of Markets, Geely's acquisition of Meizu's equity has been in the anti-monopoly publicity stage. If all goes well, the business of "Geely making mobile phones" can be completed based on Meizu system, which can guarantee the overall level of Geely mobile phones to some extent.

In addition, the cooperation with Meizu may also include cars. In the future, the automobile products of Geely, Link and other brands under Geely will be deeply bound with smart phone products to provide consumers with smarter mobile travel services at the software and hardware level.

The announcement shows that Hubei Jixing Times Technology Co., Ltd. (hereinafter referred to as "Jixing Times") acquired the equity of Zhuhai Meizu Technology Co., Ltd. (hereinafter referred to as "Meizu Technology"). Jixing Times has signed an agreement with Meizu Technology and the shareholders involved in the transaction. Jixing Times plans to acquire 79.09% equity of Zhuhai Meizu.

It is reported that after the completion of this transaction, Taobao China will withdraw its shareholding and control over Meizu Technology, and Huang's shareholding in Meizu Technology will be reduced to 9.79%. At the same time, the acquisition of Fang Jixing Times will gain exclusive control of Meizu Technology.

In addition, according to the known information, the shareholders of Jixing Times also include Geely Group (Ningbo) Co., Ltd., Ningbo Boma Enterprise Management Partnership (Limited Partnership), Haining Wanxin Technology Partnership (Limited Partnership), Wuhan Economic Development Jixing Investment Fund Partnership (Limited Partnership), and three natural person shareholders Dong Shen, Li Shufu,.

As early as June of 5438+ 10 this year, there were rumors that Geely would acquire Meizu mobile phones. However, at that time, Zhejiang Geely Holding Group responded that it would not comment on market rumors, and the high-end mobile phone R&D business in the Jixing era was progressing in an orderly manner. We hope to establish an open and integrated ecological partnership.

Earlier, Li Shufu, chairman of Zhejiang Geely Holding Group, said that he planned to invest 654.38 billion yuan in the field of mobile phones, because mobile phone products can allow users to share innovative achievements as soon as possible, and can also transfer some safe and reliable achievements to cars to realize the close interaction between car and mobile phone software technology.

According to the previously disclosed news, after the successful acquisition of Meizu Technology, Jixing Times may launch the first high-end mobile phone product in 2023. At the same time, some sources revealed that in the future, Geely mobile phones will be manufactured by Foxconn, and the strategy of "car-machine coordination" will also be put forward internally. By then, Geely, Link and Krypton automobile products may benefit.

As one of the representative brands of "domestic products" in the MP3 player era, Meizu also transformed into a smart phone earlier, especially the first Meizu smart phone M8 in 2009, which was sought after by the market just after its launch, and its popularity in China far exceeded that of iPhone.

However, due to various reasons, Meizu failed to become the "Meizu in the world", and the domestic smartphone market has long been occupied by brands such as Apple, Huawei, Xiaomi, OPPO and VIVO.

It is not news that Geely wants to make a mobile phone, but what advantages does it have in the face of the opponent just mentioned? Perhaps the acquisition of Meizu can get the effect of 1+ 1 greater than 2, and Easy Car will continue to pay attention to this.

According to the hot list data of Easy Car App, Geely ranks fifth. For more data, please visit the Easy Car App.