What is group buying?

Group buying is group buying, also called group buying. It is a brand-new consumption form that consumers who are interested in buying the same product are organized by professional group buying service agencies or websites through the Internet to form a shopping group. Through the merchant-led pricing model and consumer-led bargaining model, a large number of upstream merchants buy, enjoy the group purchase price while ensuring the quality, and * * * safeguard the rights and interests of consumers.

As a relatively new way of consumption and shopping, group buying has experienced many twists and turns in actual operation, but its development is unstoppable. From the continuous development of group buying activities and the participation of many well-known enterprises, we can foresee the development trend of this new force. At present, there are generally three forms of group buying: initiated by upstream merchants; Professional group buying service agencies initiate and organize the whole service; Enthusiastic consumers automatically initiate.

Group buying products can cover a wide range, including automobiles, home appliances, digital, mobile phones, computers, cultural and sports supplies and other products, as well as health check-up, insurance, tourism, education and training, all kinds of beauty, fitness, leisure and other card service products.

For college students studying in Beijing, Beijing University Student Network provides group buying services suitable for students' characteristics and needs. At present, the group purchase products that have been opened cover many aspects such as training and entertainment.