Is the agricultural industry really facing reshuffle?

The traditional automobile distribution model has entered a bottleneck period, and the profit space of the industry has been continuously compressed. At the same time, consumers' consumption habits are also changing and gradually shifting to the online.

In this context, e-commerce platform came into being and became an important automobile sales channel. According to the statistics of 36Kr Research Institute and China Automobile Association, the annual turnover of new car e-commerce in China was 365,000 in 2065 and 438+04, and it was 738,000 in 2065 and 438+05, which more than doubled year-on-year. In 20 14 and 20 15 years, the annual automobile sales in China were 23.49 million and 24.6 million respectively.

Used cars also have the trend of "e-commerce". According to the statistics of 36Kr Research Institute and other channels, the transaction volume of used car e-commerce market in China in 20 14 is 34 billion yuan, and it will exceed 59.2 billion yuan in 20 15, with a year-on-year increase of over 70%.

The auto e-commerce industry is facing a reshuffle. This time, UCAR invested heavily in buying a car in China just to steal the limelight. The original intention of buying a car in China is to build an online and offline car e-commerce platform, covering the whole car cycle from car source, supply chain, stores, consumers, after-sales and used car disposal.

At present, car owners promote the O2O car e-commerce platform in buy buy and Shenzhou, sell new and used cars online and offline, and create a "first enjoy and then buy" model, which has been opened in 88 cities; As a one-stop auto finance service provider, Shenzhou Auto Flash Loan has online stores covering the whole country, providing customers with professional and fast auto consumption credit services including auto mortgage, new car and used car finance.

UCAR said that in the future, buying a car in China will gradually improve its profitability through the improvement of store layout, marketing and scale effect, and it is expected to reach the ideal profitability within 2-3 years.

China's car buying performance is indeed growing rapidly. According to the annual report, in 20 16, the revenue from UCAR's car buying business in China and UCAR's flash loan was 787 million yuan, accounting for 0. 13% of the operating income, rising to 14.47%.