Nowadays, there is a growing demand for news media release on the Internet. In addition, media release has the advantages of small investment and good effect, and has become the focus of attention of small and medium-sized enterprises. However, in the company's soft text promotion, the promoters don't know how to contact the media for release. Or it is difficult to find a high-quality news release platform to cooperate with.
Today, I want to tell you briefly that there are two main ways of media release. One is to contact the website for media exchange and release, and the other is to find a network media release platform.
Through the efficient release of online news media, its advantage is that the cost is very small. At the same time, high-quality news content can be reprinted in large quantities on the internet, which has a high appreciation space. However, it is time-consuming and laborious to contact the website media to communicate and publish.
How to find a suitable publishing platform? There are several aspects to choose from.
First, directly connect with the editor-in-chief
Press releases are generally charged by article, and the press release company directly connects with the editor-in-chief, and the price is relatively favorable.
Second, the efficiency of publishing.
News is timely, so it is very important to consider the release rate of the selected channel and the rescheduling after rejection.
Third, the amendment is not notified.
Many media will not tell whether the press release needs to be revised. When the news is released, it is meaningless that some content changes do not achieve the desired effect of your company. Therefore, this aspect must be taken into account when writing a manuscript to minimize the influence of the revised manuscript.
Fourth, the inclusion rate.
Publishing news on online media, if it is not well included, the article will not be exposed, and it will not achieve good marketing effect, so try to choose a media with certain weight and authority.
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