Brand Introduction of Jiangxi Renhe Pharmaceutical Co., Ltd.

"Renhe" brand contains the essence of China's 5,000-year-old traditional culture.

Benevolence is the core of Confucian culture. "Benevolent people love others" and "people-oriented" are the mainstream of traditional culture in China.

"Harmony", The Analects of Confucius. "Harmony is precious" is an extension of humanistic ideas in China traditional culture, including natural harmony, harmony between man and nature, harmony between man and society, harmony between people and self-harmony.

Renhe group is committed to the research, development and promotion of traditional and high-tech medical products with the aim of "serving human health". The brand of "Human Harmony" comprehensively and profoundly explains the purpose, concept, mission and grand vision of people and enterprises serving the country and benefiting the world.

Renhe trademark was approved for registration in July 2000, and was recognized as a well-known trademark in China by the State Administration for Industry and Commerce in September 2007, and has been registered in 22 countries and regions such as Japan, South Korea, the United States and Europe. "Fuyanjie" product was born in Zhangshu City 1999, with a long history of 2000 years. It bears the love of "caring for women and caring for women's health" of Renhe Enterprise, embodies the wisdom crystallization of Renhe scientific and technological personnel, and is full of the sweat of Renhe staff, and has become the leading brand product in China women's health care escort market.

"Experts who care for women and families" is the brand positioning of "Fuyanjie". From "close lover" to "healthy you, happy home", "Fuyanjie" has always devoted the most sincere care to women and families.

"Fuyanjie" brand has a high popularity and reputation in the female health care escort market. After 10 years of development, Fuyanjie products have formed a series, including nursing liquid, gel, sanitary towel, pad, etc., providing more choices and more intimate services for women.

The trademark "Fuyanjie" was approved by the State Administration for Industry and Commerce in July 2002 and has been registered in 22 countries and regions such as Japan, South Korea, the United States and Europe. Since the first shiny brand eye protection product came out in 2003, shiny products have won the favor of consumers with excellent quality and grown into the leading brand products in China eye drops market.

Shining brand insists on the idea that we are not only a healthy enterprise, but also a positive life belief. In addition to providing consumers with professional and high-quality eye protection products, we also actively convey to consumers the spirit of realizing ourselves, constantly pursuing life and realizing dreams.

With the spirit of individuality, vitality and creativity, Shining Brand keeps innovating and breaking through in the field of entertainment marketing in China. Renhe Shines in 2005, and the new anchor of Renhe Shines in 2007? Happy Boys and other national large-scale entertainment activities have achieved unprecedented success, and won the China Media Entertainment Marketing Gold Award.

Shiny trademark was registered in February 2000, won the title of famous trademark in May 2005, and was recognized as a well-known trademark in China by the judicial authorities in April 2008. At present, the trademark Shiny has been registered in 22 countries and regions such as Japan, South Korea, America and Europe. "Youkadan" is a brand of children's series drugs, which has become the first choice of more and more Chinese mothers since its birth.

The brand concept of "Youkadan" is "a healthy and warm Chinese-style happy family", and the brand concept is expressed by a warm family portrait image-a kind and wise mother, a simple and honest father and a lively and lovely child.

With the slogan of "Family has children, there will always be Youkadan", Youkadan has been widely spread and deeply rooted in people's hearts, and has quickly become the most dazzling brand of children's medicines in China medical market.

The trademark "Youkadan" was approved and registered by the State Administration for Industry and Commerce in February 2006, 1993, and won the title of famous trademark in February 2006. The trademark "Renhe Kelike" was approved and registered by the State Administration for Industry and Commerce in September 2003.

"Professional cold therapy" is the brand positioning of Renhe Kelike, which embodies the unremitting pursuit of excellent quality, safe use and remarkable curative effect of Renhe Kelike products.

With the high trust of patients and successful brand promotion, Renhe Kelike has become the mainstream brand of cold medicine in China, and the brand positioning of "Professional Treatment of Cold" has also been unanimously recognized.