How to name an engineering construction company?

1. Auspicious naming method: use auspicious words to name the company, such as Dragon, Chang, Shun and Tai, to describe stability, stability and smooth sailing, which means that the project is smooth and the building is stable, and auspicious names are easy to win the favor of customers; Second, the image naming method: choose things related to tall buildings and mountains and rivers to name the company, so that the name of the construction company is bound to things with specific images, and people can associate the company with the images of things, such as Mount Tai, Tower and Tiangong. Third, moral naming method: naming a company with words that describe good moral qualities such as honesty, loyalty, integrity and stability can create a noble and trustworthy company image.

First, the auspicious naming method

Auspicious naming refers to extracting auspicious words from various blessing sentences for naming, such as the blessing of the East China Sea, the longevity of Nanshan, and the prosperity of business. Greeting is a common language when people meet in China. Can increase the affinity between the two sides, sounds kind. Construction companies can choose auspicious words related to life safety, such as Ning, Shun, An and Xiang, which mean peace, wealth, tranquility and peace.

Second, the image naming method

Image naming refers to naming a company with something that has an entity or a specific image in people's minds, so that people can associate it with something with the same name through the company name, and also associate it with our company with the same name according to this thing. Engineering construction companies can use the image of buildings, but also the image of tall and majestic things, such as Mount Tai, palaces, towers and so on. To imply that the company's buildings are majestic and stable, giving people a sense of security and domineering.

Third, moral nomenclature.

Morality is the high-end atmosphere that people have been pursuing. We can refer to people's precious moral qualities to name them, such as the words in the Confucian book Tao Te Ching. It is most important for people to start a company to do business, serve the society and the people, and abide by morality, so as to develop healthily and establish a good reputation. Naming a company with moral naming method can make the company name reflect the sense of honesty and give people a positive and good image, such as naming it with words such as honesty, righteousness and loyalty. Naming a company with moral words can make the name meet the requirements of high-end atmosphere.

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