The so-called distribution system refers to the practice of western research mode, which gives customers who receive consulting services 100 points, and then gives researchers who provide research consulting services points. Whoever has valuable research will get higher scores. In short, it is the customers who enjoy the products and services who evaluate the research results.
At present, the evaluation indexes of domestic seller's research institutes for researchers are mainly divided into two aspects: soft and hard. Hard indicators refer to the number of reports released in a year, including the number of in-depth reports and general reports, the number of roadshows and the number of investment banking projects. Soft indicators are divided into internal evaluation, external fund manager feedback and annual industry ranking. However, it is difficult to have a recognized objective evaluation standard for research results, which makes many seller's research institutes reform the evaluation system from the perspective of service and pay more attention to external evaluation. In this platform mode, the research efficiency of enterprises can be improved, and the data platform, accumulated systems and models, including the way of team operation and the division of research groups, can all bring synergistic effects.
So, as an analyst of the assessed, how can we get more distribution points? You can refer to the following suggestions:
1, do valuable research. This value is relative to customers, because customers come to analysts in the hope of getting valuable information from them and solving their current difficulties. If analysts can't make customers feel their value, then they can't get the corresponding pie points from customers.
2. Keep a good attitude. Strictly speaking, analysts are not service personnel, they rely on their own professional knowledge to conquer customers. But for customers, they will not only pay attention to your professional ability, but also pay attention to your attitude towards customers when exporting your own value. So the attitude of analysts is also very important.