The emergence of "clothing studio" was first completed by some professional clothing designers. Most of these people graduated from professional schools, worked in larger companies for several years and accumulated some experience. Moreover, a large part of these people are young people, who have ideas and can't play in the unit, so they finally try their best to open their own clothing design room and design their own clothes for some small clothing factories without design ability to earn design fees.
However, with the expansion of business and vision, these people feel that they can't always make wedding dresses for others, so they began to sprout their own ideas of creating brands. They applied for a trademark and a complete set of packaging materials, found several senior marketers and started their own entrepreneurial road. Due to the limitation of funds and other conditions, it is impossible to start a company, so it is now a "clothing studio".
"Clothing Studio" is relatively simple. It is enough to have a designer, a marketer and a garment model worker. The venue is usually an office building with two rooms: one for design and sample preparation, and the other for sample room. When the clothing samples are ready, the owner of the "clothing studio" will find a suitable clothing processing factory for production.
Clothing factories are not hard to find. Generally speaking, the clothing processing factories chosen by the boss are all manufacturers who make foreign orders, and the large factories with insufficient life span have guaranteed quality.
The "clothing studio" has little investment, and there are two main marketing methods: one is channel marketing, that is, relying on the original sales customers of marketers to get goods; The other is network marketing, which publishes news on its own or other people's websites to attract dealers. The former can be distributed or distributed first, and the latter is cash on hand. The "clothing studio" is doing very well, just like a regular clothing company. Sales are good.
In addition to the "clothing studio" opened by fashion designers, there is also a situation where senior marketers are bosses. The boss will hire a designer to do the design and run his own business. The transformation of marketers is often smooth, because after all, the customer resources in their hands are wealth.