Advertising sales refers to the advertising behavior of conveying commodity information to customers through publicity, arousing their desire to buy and promoting product sales. It is a widely used form in enterprise product promotion. An advertisement that explains what kind of demand the product can meet, what outstanding characteristics the product has, and indicates the purchase price and place. ?
Chinese name
Advertising promotion
definition
Through publicity, we can convey commodity information to customers, arouse their desire to buy, and thus promote the advertising behavior of product sales. When designing promotional advertisements, we should be truthful, concise, creative, attractive and full of aesthetic feeling, which will arouse people's association and stimulate their desire to buy, so as to achieve the purpose of promotion. To carry out advertising promotion activities, we should pay attention to seeking truth from facts, fair competition, and abide by social morality and relevant government laws and regulations. Public relations personnel should always inspect the publicity effect of advertising promotion to ensure the health and effectiveness of advertising promotion.