Give priority to local brand promotion and local brand supply.
Image store construction standard:
(1) The internal layout of the store is clean and tidy, and there are professional doorsteps;
(two) vigorously support the tobacco work, to achieve the provisions of the key brand cultivation, the newly introduced brand 100% on the counter;
(3) Samples must be placed according to the specified requirements;
(4) The price must be clearly marked.
(5) Image shops are divided into three levels: urban image shops, township image shops and rural image shops.
Image store sampling standard:
1, the sampling brand specifications must reach more than 60, and all cigarettes with prices above 50 yuan must be sampled;
2 cigarette sampling has more than 2 counters and back cabinets;
3. Counter display standard
1) is displayed by price segment. Prices from high to low, left to high, right to low, high to low, two boxes are placed side by side.
2) Counter is divided into key display area and ordinary display area. The "key exhibition area" is used to display key cultivated brands (specifications), high-end brands and high-end new cigarettes, and the "ordinary exhibition area" is used to display other cigarette brands (specifications) on sale.