Manufactory 5
Integrated circuit design center 1
Customer application center 6
Business and sales office 14
Where and when to build a factory in Asia
Chinese mainland (1986)
Philippines (1979)
Malaysia (1972)
Singapore (1968)
Australia (1958) India (1985)
Korea (1977)
Taiwan Province Province, China (1969)
Hongkong, China (1967)-Ti has been paying close attention to the development of China market since 1986 entered Chinese mainland. The development strategy of TI China approved by the company's board of directors was formally implemented on 1996. The goal of this strategy is to help China establish a reasonable electronic product structure, improve the design ability of high-tech products, and strive to support China's high-tech industry to the world with the world-leading DSP technology. In order to carry out this strategy, TI not only established a huge sales network of semiconductor agents in China, but also set up offices and technical support teams in Beijing, Shanghai, Shenzhen and Hongkong, providing many unique products and services, including DSP and emulator products, software and hardware development tools and design consulting services.
-Ti has cooperated closely with many well-known domestic manufacturers and achieved remarkable results. This includes the introduction of many products, such as wireless communication, broadband access and other digital information. At the same time, in order to improve the core technology level of China's electronics industry, shorten the industrialization process and speed up the entry of products synchronized with international technology into the market, TI and domestic enterprises set up two joint ventures in 1999, among which Shanghai Panorama Digital Technology Company focuses on the design of broadband product systems and Beijing Changxinjia Information Technology Company focuses on the design of digital terminal products. In 2002, TI cooperated with 16 domestic and foreign manufacturers to establish Ming Kai Information Technology Co., Ltd., focusing on the research and development of a new generation of wireless multimedia information terminal products and providing the most advanced solutions for the industry.
-While actively cooperating with domestic enterprises to develop information products that meet the needs of China market, TI has continuously promoted the university plan of digital signal solutions (DSPS) to cooperate with the education and research projects of China Academy of Engineering. Through the training center established, universities and research institutions in China have mastered the most advanced DSP and simulator technologies, which has promoted the combination of product research and application. TI has set up DSPS technology and training centers in Shanghai Jiaotong University, Tsinghua University and Chengdu Dianzi University. By the end of 2003, Transparency International had established 82 DSPS laboratories in 68 universities. From 1996 to the end of 2003, more than 4 1 000 students have studied and trained DSP courses through the established DSPS technology center/laboratory, which has trained many DSP professionals for China industry and contributed to the development of engineering technology education in China. In addition, in order to strengthen the close cooperation with industry, TI has established the 14 joint DSPS laboratory in enterprises, and achieved remarkable results. -Since 1982, TI has become a global leader and pioneer in digital signal processing (DSP) solutions, providing innovative DSP and mixed signal/analog technologies to more than 30,000 customers worldwide, covering wireless communication, broadband, network appliances, digital motor control and consumer markets. In order to help customers enter the market faster and seize the opportunities, TI provides easy-to-use development tools and extensive software and hardware support, and forms a huge third-party network with DSP solution providers to help them develop more than 65,438+0,000 products by using TI technology, which makes the service support more perfect. The business of the semiconductor department includes:
* Catalog DSP: By using catalog DSP to serve customers, TI can discover new markets and applications earlier.
* High-performance simulation: TI provides customers with a wide range of high-performance simulation products, including power management, data converters and interfaces, and many products are optimized for the use of TI DSP.
* Wireless: TI is a major supplier of semiconductor components in the wireless industry. Among the digital mobile phones that have been sold, more than 60% use TI DSP solution, and 80% use other parts of TI internally. TI is extending this leading edge to the third generation wireless applications. Nokia, Ericsson and Handspring all decided to use TI's products to develop their wireless phones and advanced mobile computing devices.
* Broadband: Broadband applications for home and enterprise are regarded by many manufacturers as the next major business opportunity in the communication market. TI's Point-to-Point Digital Subscriber Loop (DSL) and cable modem solutions help to establish broadband applications in this fast-growing market, and TI is also a global leader in DSL and cable VoP (voice over packet) technologies.
* Emerging terminal equipment: With the continuous growth of electronic digitalization, new applications appear almost every day. TI's strategy is to find out the DSP that has the potential to grow into a huge market and simulate new business opportunities, and then act quickly to expand market share.
* Digital light source processing (DLP): Digital light source processing technology is applied to a single chip, and more than 500,000 micromirrors are used to reflect the image to the screen; This technology won an Emmy Award. It can display digital information and create bright, clear and colorful images. -Is a global leader in handheld educational technology. Its function, finance, graphic calculator and related products have been successfully applied in mathematics teaching from primary school to university, and are widely welcomed by mathematics teachers and students because of their close combination with curriculum content and real suitability for classroom teaching.