Professor Zhao Dahua Zhao Dahua

1982 graduated from Nanjing university (four-year full-time bachelor's degree, grade 1977), 1984 graduated from the graduate school of Chinese academy of social sciences (three-year full-time master of laws), 199 1 graduated from the third phase of China Europe International Business School (two and a half-year full-time European MBA) In 2004, Professor Zhao was awarded the title of "China 100 Gold Medal Management Consultant" by six media including Netease Business Weekly, and was elected as one of the most valuable trainers of China Management Training Center 10 in 2005.

Professor Zhao is a training expert in several management professional qualification evaluation and certification projects, and teaches MBA/EMBA core courses such as strategic management, marketing and management consulting in Peking University, Tsinghua University and China Renmin University. He is also a civil servant training expert of Pearson International Education Institution in Canada, and is engaged in civil servant training in Hebei Province and other places.

Mr. Zhao has a rich theoretical foundation of international business administration, and is good at corporate governance mechanism, marketing, human resource management, business process management and strategic management. He can write and teach in English. He is one of the few China scholars who can teach business administration courses in English in Beijing. He used to be the chief representative of Purina Company, a fortune 500 company in the world, the vice president of marketing of Sino-US joint ventures, and the senior management position of state-owned and private enterprises. He witnessed and experienced nearly a quarter of a century's reform and opening up in China, accumulated rich work experience, and had a certain understanding of China's economy, market conditions and enterprise management in the transitional period.

In addition to articles scattered on various newspaper websites, Professor Zhao's management works include General Theory of Enterprise Management, Strategic Management, Marketing Management and Corporate Culture Theory. , and presided over the preparation of the flying flag-a quarter-century China enterprise marketization and entrepreneurial hero, business hero and other books.

Professor Zhao Dahua is engaged in literary creation in his spare time under the pen name "Kyushu Rainbow". His works such as Broken Kite, Romantic Workplace and Decline of White Rose are deeply loved by readers.