The media integration center is integrated by radio and television stations, cable television stations and weekly news agencies, plus the news propaganda function of the propaganda department and the news communication function of the government-run information center, forming a different organization of the media integration center.
The three integration units have full financial allocation, balance allocation and self-supporting business. Old methods for the elderly, new methods for newcomers, and differentiated financial allocation for newcomers.
The subject wants to know if the professional editor of the integrated media center has a future? First of all, we must make clear what kind of unit this media center is. The salary of the full financial allocation unit is guaranteed, and the difference financial allocation unit needs to subsidize part of the funds.
In addition, the staff of public institutions can evaluate senior titles in junior high schools, or engage in management positions and be promoted to unit managers. Media integration center is at the forefront of guiding the development of public opinion in the new era, which is very promising, meaningful and valuable.
The significance of establishing a media integration center;
The innovation of ideas not only expands the existing narrow understanding of the media, but also means a new understanding of the traditional media industry chain. The industrial chain of media is no longer limited to news production, exchange, consumption and other links, and the line of the industrial chain will also change with the addition of new media.
The "content+service" model of mobile Internet is another model innovation in the era of media convergence. This is undoubtedly the best opportunity, especially for the paper websites that missed the mainstream camp in the first year of 10. In the era of mobile Internet, there are two main profit models of paper websites. One is to become a "content provider" of the mobile Internet, and make a profit by selling content, such as mobile novels, mobile videos and wireless music downloads.
The other is to become a "service provider" of the mobile Internet, and collect value-added fees by developing corresponding services, such as mobile phone location, mobile phone inquiry and mobile phone community. In all kinds of information services of mobile Internet, besides traditional web browsing, the business of pushing mobile advertisements and news in the form of push has developed very rapidly. The 3G era provides the convenience of downloading the whole song, which will continue the power of the 2G era and bring rich returns to its content providers.
In addition, other services of the mobile Internet, such as "Mobile Instant Messaging (IM)" and "Mobile E-mail", can also benefit from these two business models, because their charging models are clear. In addition, location-based information services are also very promising.