What vertical legal issues will be involved in the establishment and operation of e-commerce operators?

The goods sold or services provided by e-commerce operators shall meet the requirements of protecting personal and property safety and environmental protection, and shall not sell or provide goods or services prohibited from trading by laws and administrative regulations.

The goods sold or services provided by e-commerce operators shall meet the requirements of protecting personal and property safety and environmental protection, and shall not sell or provide goods or services prohibited from trading by laws and administrative regulations. Article 14 of the "Electronic Commerce Law" stipulates that e-commerce operators shall issue purchase vouchers or service documents such as paper invoices and electronic invoices in accordance with the law when selling goods or providing services. Electronic invoices and paper invoices have the same legal effect.

E-commerce operators: refer to natural persons, legal persons and unincorporated organizations engaged in selling goods or providing services through information networks such as the Internet, including e-commerce platform operators, in-platform operators and e-commerce operators selling goods or providing services through self-built websites and other network services.

To sum up, the goods or services sold by e-commerce operators shall meet the requirements of protecting personal and property safety and environmental protection, and shall not sell or provide goods or services prohibited from trading by laws and administrative regulations.

Legal basis:

E-commerce Law of the People's Republic of China Article 9 E-commerce operators mentioned in this Law refer to natural persons, legal persons and unincorporated organizations engaged in business activities of selling goods or providing services through information networks such as the Internet, including e-commerce platform operators, in-platform operators and e-commerce operators selling goods or providing services through self-built websites and other network services. E-commerce platform operators mentioned in this Law refer to legal persons or unincorporated organizations that provide online business premises, transaction matching, information release and other services for two or more parties to independently conduct transactions in e-commerce. The term "in-platform operators" as mentioned in this Law refers to e-commerce operators who sell goods or provide services through e-commerce platforms.