How to become a clothing salesman
To be a good salesman, you must first have objective and subjective conditions: 1. To be a good salesman, you must have the objective conditions: 1, the support of your store. Stores need to formulate strict rules and regulations and have strict enforcement, so as to ensure that all shopping guides can conduct business on a fair and reasonable competitive platform. 2. Support from secondary suppliers and factory operators. Suppliers and salespeople should also effectively collect information about competitors' products, prices and market activities, and adjust their business countermeasures in a timely and effective manner. Second, to be a good salesman, subjective conditions must be more important. 1 First of all, you must know your job content, what to do in your daily work, publicize the image of goods and enterprises, distribute information, show POP and create an atmosphere. Provide pre-sale, mid-sale and after-sale services, collect customer opinions, collect information on competitors' products, prices and market activities, and report to the responsible supervisor, complete daily, weekly and monthly work reports, report to the supervisor in time, complete various tasks assigned by the supervisor, and strictly implement the retail policy of products. 2, then the salesman must pay attention to personal business ability and professional ethics. Provide quality service to customers and help them make the best choice, actively introduce product features to customers, explain to customers what benefits they will get from purchasing goods, answer customers' questions about goods, convince customers to make up their minds to buy, patiently listen to customers' feedback and suggestions, and make records. Some opinions can be adjusted through consultation with factory operators and suppliers, in order to sell better, accept customers' reasonable opinions and care about customers' interests. In addition, to be an excellent salesman, we must also pay attention to personal appearance, dress, manners and manners. Reasonable light makeup is not only a respect for others, but also makes you more confident. Proper dress is not only beautiful and generous, but also can enhance your ability to sign and reward, and enhance the credibility of introducing goods to customers. Generous, enthusiastic and optimistic, always smiling, not only has a good mood, but also has a good popularity. (See the article of Friends Commune) 4. Finally, to be an excellent salesperson, you should learn more excellent knowledge. Know more about product knowledge, feel more about the advantages of products, talk more about the characteristics and functions of products, listen more to professionals to introduce product knowledge and skills, find out the unique selling points of products, know more about every customer we receive, guess the purchasing motives, types and psychological needs of customers, and be able to prescribe the right medicine and get closer to the goal, so as to achieve the purpose of selling and promoting brands. A successful salesman, 20% depends on professional knowledge, 40% depends on interpersonal relationships, and the other 40% needs the help of observation. Therefore, in order to enhance personal competitiveness and succeed, you must constantly use effective communication methods and skills to communicate effectively with people at any time. Only in this way can your business succeed. 1 confidence building method: the "percentage method" to overcome inferiority complex. A, assume that every customer will clinch a deal. Salespeople should assume that every customer will buy it, so as to form a conditioned reflex and actively sell it, thus improving the success rate and making salespeople feel successful and confident. B, with a professional image. Judging people by their clothes can narrow the distance between people and facilitate communication between the two sides. If you feel good about yourself, your natural confidence will increase and you will play well. 2, the correct mentality A. Measure the gains and losses. Salespeople usually encounter things that are rejected or have a hard time. For example, when handing out leaflets, we should treat the work in this industry correctly. When rejected, they think they have nothing to lose, but they have increased their knowledge and learned to adjust their mentality in adversity. B. Treat rejection correctly. Rejection is common, but salespeople should not be confused by this obvious rejection. When the customer just refuses on an excuse, there is no room for manoeuvre, which means that the salesperson still has the opportunity not to give up easily and can follow up after a while. 3. Facing the customer's mentality and attitude A. Most people will be disgusted with exaggerated statements. Nothing in the world is perfect. Excessive exaggeration of sales staff will cause customers' disbelief and dissatisfaction. If the irrelevant deficiencies are supplemented and explained in time, it can be justified, and it can also help the guests to compare, so that the guests have a sense of reality and deepen their trust in the sales staff. 4. Bargaining mentality skills Whether active discount is a good way to promote sales. This is not a good way to promote sales, because as a primary property, it is clearly marked. If the salesman relaxes the discount, the guest will "eat you", but if he doesn't relax, it will promote the transaction. If the guest still sticks to the discount in the end, he can discuss with the sales supervisor and director to give them an appropriate discount, but don't make him feel relaxed. Make a scene, such as making fake phone calls, forcing guests to withdraw money immediately, and promising to "reconcile" before giving it. If the guest doesn't have enough money to pay the deposit, don't easily promise to make an uncertain decision and then take a vacation, so that the guest can consciously hand over all the money with gratitude before accepting his "reconciliation". Some plays must be done to reduce the situation of "collapse" and reduce the incidents of making things difficult for guests in the future. How to choose clothing brands