Let's learn to write plans together. Inadvertently, we will continue to write new poems. How can we make a plan to give full play to its role? The following is the writing method of the real estate work plan I carefully arranged for you, hoping to help you.
How to write a real estate work plan Since 1 __, under the leadership of Jiabao Real Estate Development Group Co., Ltd. and the board of directors, our company has carried out all kinds of work in an all-round way through the efforts of all employees. In order to make the company's work to a new level, the company's work plan is as follows under the premise of ensuring the approval at the end of the year:
Engineering aspect
First, focus on the construction of the "Troy City" project, make overall arrangements, and earnestly grasp the construction tasks.
(a) the plan should be submitted for approval before the end of the year.
165438+ 10 month: Participate in the formulation of the planning scheme and cooperate with the company leaders to complete the examination and approval of the planning scheme in the Municipal Planning Bureau.
65438+February: Cooperate with the company's senior management to complete the planning scheme and pass it at the mayor's office meeting, and handle the environmental protection opinion form.
(2), _ _ annual work arrangement
June 5438+ 10: Organize the preparation and review of the EIA report; Handle the project site selection (Planning Bureau), participate in the initial design of the project and complete the geological survey report of the project site.
February: Participate in the construction drawing design and drawing review of the project; Prepare project application report and handle project approval (NDRC); Complete the bidding for pile foundation engineering and supervision bidding, and organize the underground drainage of the site.
March: Handle the work of project planning permit (report to the Municipal Planning Bureau), and carry out the construction of water-stop curtain and retaining piles around the site.
April: Complete the bidding for the main body of the project and apply for the construction permit for the pile foundation project.
May: Apply for the construction permit of the main body of the project, determine the construction team of the main body of the project, and complete the pile foundation construction in mid-June.
June-September: Foundation works are completed.
10-65438+February: the main body of the project is completed and the bottom six floors are capped.
(3) Construction application.
The engineering department shall submit the project approval in time and follow up the drawing design. 1 month to complete the design of the scheme diagram; In February, the design of the extended diagram was completed. In the process of undertaking, the engineering department should be good at straightening out the relationship with relevant departments, and should not affect the start of the project because of the delay in applying for construction. In addition, the engineering department should strengthen the filing management of engineering contracts and various materials, and keep records by classification. Establish a complete project file.
(4), engineering quality.
"Troy" project is the key project of the city and the image project of "Troy" brand. Therefore, it is particularly important to grasp the quality of the project. While assisting the engineering supervision company, the engineering department should gradually establish the company's engineering quality supervision system. Give priority to supervision, supplemented by self, and strive to build the "Troy City" project into a high-quality project.
(6) Budget and final accounts.
Engineering department and finance department must strictly control the project budget and final accounts. Strictly implement the agreed quota standards, and shall not increase the quantity and settlement without authorization. Shall not exceed the budget to pay for the project, and do the following two jobs at the same time in the progress of the project in _ _ _ _:
1, carefully prepare the project budget, cooperate with the engineering department to negotiate and change the project procedures in time, grasp the material changes in time, cooperate with the engineering department to control the project progress, and compare the two tables of the project to maximize the use of funds.
2. Make a plan for the use of project funds. It is estimated that the "Troy City" project needs about 460 million yuan. Among them, the basic part needs about 80 million yuan; The above-ground commercial part costs about 65.438+0.4 billion yuan; The cost of the apartment is about 243 million yuan, so the use of planning project funds plays a key role in the construction of the project. The engineering department, budget and final accounts department, finance department, purchasing department, investment promotion department and other functional departments must keep close contact and work together to make all the work go smoothly.
Financial aspects
(1) Earnestly complete the financing and investment invitation tasks before construction to ensure that the project progress is not out of line.
The start-up capital of the project determined by the company in _ _ is about 200 million yuan. The development of financing work and the completion of investment invitation task are directly related to the realization of the first phase of the project. So we must do a good job in financing and investment promotion marketing.
1. Broaden financing channels and tap social potential.
It is planned to broaden financing channels through bank credit financing, manufacturer financing, social financing and group financing. Expand the capital flow through pre-sale of property rights, pre-payment of rent, etc., and ensure that the construction funds of "Troy City" project are in place in time.
3. Implement the last elimination system to improve the market competitiveness of enterprises.
The survival and development of enterprises, in addition to the objective market environment, largely depends on the personal competitiveness of employees. Only by building employees into a group with special working ability, creativity and team spirit can they be invincible in the market competition. Therefore, in order to meet this requirement, the company must implement the last elimination system for employees. Based on performance appraisal, the method comprehensively evaluates employees' work ability and performance. According to the evaluation grade, the last elimination system is implemented.
4, the implementation of regular meeting system, improve the phased work summary.
The regular meeting system implemented by _ _ has played a very good role in perfecting the summary of phased work and arranging the work in different periods. In the new year, while adhering to the regular meeting system, we will make the following adjustments:
First, the regular meeting time. It is held every Tuesday morning.
The second is the meeting host. In addition to the work summary and work arrangement, each regular meeting will determine a work theme, which will be presided over by the general manager, the project manager and the competent engineer in charge of the work.
The third is to establish an inspection system for regular meeting arrangement, that is, the executive department should report the implementation of the previous meeting arrangement within a specified period of time, so as to sum up experience, improve methods and perfect them.
5, implement the responsibility system at all levels, effectively implement the division of labor and cooperation.
One of the strategic goals of the company is to establish a scientific and efficient company management mechanism. This established goal objectively requires the company leaders and middle-level departments to be responsible and cooperate with each other to prevent the phenomenon of shirking responsibility and procrastination and inefficiency.
Division of labor of company leaders:
General Manager: Responsible for overall work, presiding over financing and major cooperation, presiding over the daily work of the company, and in charge of the finance department.
Project manager: responsible for the whole process management of project implementation. Responsible for the engineering department. Responsible for cooperation with design units, construction units, supervision companies and relevant departments.
Deputy general manager of administration: responsible for the company's administrative work, in charge of the office, investment operation department and property management department, and responsible for the docking of various external work.
Deputy general manager of marketing: responsible for marketing, in charge of marketing department and planning department. Responsible for marketing advertising planning, and cooperate with sales agents, planning agents and media units.
The middle-level person in charge of the company shall exercise management duties according to the original duties, and the new post responsibilities shall be implemented according to the new methods after they are introduced.
The annual work plan is an outline document, and it is impossible to go deep into every detail of the department. Therefore, the company requires all departments to make an annual work plan before New Year's Day according to the company's annual work plan, with clear objectives, so as to facilitate the early completion and market operation of the "Troy City" project.
How to write the real estate work plan? 2 10 will end in a few days, and 1 10 will arrive soon. I have almost finished my work in June 5438+ 10. I hope I can maintain my current work efficiency in June 5438+065438+ 10. Before that, I decided to make my 1 1 work plan for this month, and arrange my 1 1 time for this month to finish my work more efficiently. 1 1 This month's work will also be carried out according to my work plan.
First, the sales target
Before the start of June 1 1, I will do my own sales target this month and work hard to achieve my work target next month. As real estate sales, the main job is to sell the company's real estate, and there are some other jobs. My plan for June 165438+ 10 is to sell X houses and sign a house purchase contract with customers in time to avoid accidents. While selling the company's real estate, we should also do other work well. I definitely want to achieve my own sales target on the basis of the company's sales target. The first thing to do is to complete the company's sales task.
Second, other work
Only a few people will choose to buy the house immediately after seeing it, and usually they will consider it for a period of time, so my job is not only to sell the house, but also to pay a return visit to the customers and communicate with the intended customers, so that they can choose to buy the house of our company. If you don't take the initiative to contact customers, you will definitely not be able to complete the sales task. It is also necessary to collect the customer's deposit, deal with the defaulting customers, collect the information of new customers and complete other tasks assigned by the leaders.
Third, the work summary
One of the important tasks of 1 1 month is to summarize the work of 1 month. Only by constantly summing up a stage of work can we know our own shortcomings and sum up some experience from previous work. When there is success, there is bound to be failure. It doesn't matter if you fail, but you should sum up from it. Summarize the reasons for your success and failure, so that you can avoid failure again when you encounter the same situation next time.
Sales are also skillful. As long as you master the skills and sum up a set of suitable sales methods from your past work, you can save some time to develop more customers in the future. As a salesperson, you should take the initiative to contact and find customers, and it is impossible to wait for customers to come to your door. Nowadays, the competition in the real estate industry is fierce, and many new properties will be launched in a period of time, so I must learn to grasp the opportunity and customer psychology in sales, which is where I will continue to learn.
The above is my 1 1 work plan for this month. I believe I can do my job well as long as I work hard.
How to write the real estate work plan? 3. Strengthen their own business ability training. In the 20__ year real estate sales work, I will strengthen professional skills training to lay a solid foundation for realizing the 20__ year sales task. Carry out skills training focusing on sales skills, and comprehensively improve their professional quality. Make sure that you always maintain high morale, unity and positive work enthusiasm during your 20 years of sales work.
1. Pay close attention to domestic economic and policy trends. In the new year, I will carefully study the changes in the domestic and local real estate markets to provide a basis for sales strategy decision. At present, the government has issued a series of policies to regulate the real estate market. How much impact will it have on the market in 20 years, whether the government will continue to issue regulatory policies, and how to deal with them to ensure the realization of the sales task in 20 years are all work that I must pay attention to and study.
Second, analyze the saleable products and make sales plans, targets and implementation plans. My real estate sales in 20__ will focus on _ _ apartments. I will carefully analyze the characteristics of marketable products, tap the selling points of products, and combine the research of similar products in the market to formulate scientific and reasonable sales plans, task objectives and detailed implementation plans for different products.
Third, according to different sales products, determine different target customer groups, and study and implement effective sales methods. I will combine 20__ years of sales experience and my understanding of marketable products to carefully analyze and find out the effective target customer base. I will summarize the perfect and efficient sales method through statistical analysis of the data at work.
Fourth, carry out the requirements of the group to ensure the successful completion of the sales task. I will seriously implement the sales plan as planned, adjust the sales plan in time according to the sales situation and market changes, and revise the sales implementation plan. Summarize the phased sales work regularly, make plans for sudden changes in market conditions, and make every effort to ensure the completion of sales tasks.
Five, in view of the problems existing in the sales work, timely correct, and constantly improve the business skills of sales staff, to provide protection for the completion of sales tasks. Shops will account for a large proportion of saleable products next year, which requires me to have higher professional knowledge as a guarantee. With the help of department managers and colleagues, I will carry out relevant professional knowledge training, so that the sales work can meet the requirements of sales shops and rise to a new height.
How to write a good work plan for real estate at the beginning of four years, we have set ten priorities for this year's work, focusing on marketing and cost control, and set an annual sales target of11000000. So far, eight months have passed. Today, it is necessary for us to summarize the work in the past six months, unify our thinking, plan the work for the remaining four months, and strive to achieve the annual sales target.
I. Summary of work
1, Marketing Startup Performance and Brand Building
This year is the year when new real estate launched and sold the most properties in Guangzhou. This year, it is planned to launch four markets, namely Lingnan, Dongfang, Z and Times. The number and grade span of real estate are unprecedented, which not only puts forward very high requirements for the marketing system, but also puts forward a brand-new test for the cooperation ability of all departments in the project management center. Perhaps at the beginning of this year, many colleagues had reservations or even doubts about this year's goals. Eight months have passed, and I believe colleagues will be very happy to see that Lingnan Group's sales target has been completed by more than half, and Oriental Group's total sales performance has been nearly half. The opening date of the Z project was delayed for some reason, but the overall performance was satisfactory. This achievement is the pioneering and innovative efforts of colleagues in the marketing system, the dedication of unity and cooperation and the dribs and drabs. Of course, it is also inseparable from the support and cooperation of colleagues in the project team and various functional departments of the company.
In addition to sales performance, the launch of four sets in the first half of the year and the celebration of the regional headquarters of Xinzhong Real Estate Company moving into Zhujiang New Town held on August 5 all changed the company's image in the industry. I believe that colleagues should feel the media, the government, property buyers' awareness of new real estate brands and recognition of new real estate products. The popularity and brands of Lingnan and Dongfang should be said to have established a good image and status in the same district and grade, and Z has also achieved a preliminary brand effect. Not long ago, a delegation composed of Hong Kong media and securities analysts visited Guangzhou once a year, and fully affirmed the progress made in Guangzhou in the past four years and the company's current operating performance.
2. Internal optimization has achieved initial results.
In order to meet the needs of the shift and development of the company's business focus, the company carried out major organizational structure optimization and adjustment in the first half of the year, canceled the regional vice president and regional settings, comprehensively cleaned up and clarified the division of responsibilities of various functional departments, and clarified the project coordination mechanism of the project team, marketing team and property management office. The work in the past six months has proved that the relevant mechanism has obviously improved the work efficiency and increased the sense of responsibility. Its operation effect is satisfactory.
Lingnan project, the marketing team, the project team and the property management office cooperated closely to successfully complete the May 1 Golden Week marketing and deliver the second and second phases. Now, on September 6th, 2009, preparations for the listing of 2B 3 have been in full swing. The working attitude, cooperation spirit and work experience of Z and Z managers and colleagues in Lingnan Project and Marketing Team are worth learning from other departments.
In less than half a year, the Oriental Project Team basically straightened out the problems left over from the past, including the lack of coordination within the project, the lack of trust between the cooperative units, and the out-of-control construction period and cost. With the direct support of the development management department, we overcame the difficulties caused by the serious uncoordinated policies of government departments and obtained the relevant licenses needed for the project and marketing. In recent months, the cooperation between the Oriental marketing team and the project team has been significantly strengthened. In order to achieve good results in the sales season in September and October, Wen, Lao Huier and two groups of colleagues are actively preparing some important activities. I believe that Oriental Group will have a good performance in the "Eleventh" Golden Week.
Project Z is an important real estate project in Guangzhou and China, with large scale and complicated design, which left many problems in the previous design, construction process and marketing planning. In May, the project team and marketing team were reorganized, and through the efforts of colleagues, the major time nodes such as the "May 1" trial operation, the opening in August, and the office building in August were guaranteed. The cooperation between project and marketing is gradually strengthened; The cooperation within the project department and between the project department and consulting companies and contractors has been significantly improved; The project construction is basically smooth; The cooperation mechanism among marketing department, agency company and advertising company has also been formed and achieved remarkable results. The project has achieved satisfactory sales performance and market image, and the work of the project team and marketing team is worthy of recognition and praise.
Time project, due to historical, geographical and other factors, has caused special difficulties in marketing this project. Thanks to the efforts of the project department, marketing department and relevant departments of the company, we have officially obtained the approval of the government's "Tianhe Software Park Times New Real Estate Park" and "High-tech Development Zone Times New Real Estate Park", and also obtained the approval of the "Private New Support Center". This has laid a very good foundation for the new real estate in the era to take the market direction of "residential commerce". I believe that as long as the next internal organization is well done, it will definitely create good performance for the company.
The achievements of the four projects in the first half of the year initially proved the effectiveness of the current project coordination mechanism, and also proved that all functional departments actively cooperated under the new framework. The service attitude and professional level of * * * supporting the development needs of the projects are being recognized and promoted by the whole company.
In order to further clarify the responsibilities of departments and posts, establish performance appraisal and a more reasonable salary and reward system for the professional development of posts, the personnel administration department is now cooperating with consulting companies on posts, performance and professional projects. After the completion of the project, it is believed that the responsibilities, professional development direction, performance appraisal and reward system of each post will be clearer, and the organizational structure and functions of the company will be more systematic and scientific.
3. There is a problem
Looking back on our previous work, we have made some achievements in marketing and internal adjustment, but there are also many internal problems:
First of all, it is manifested in: the sense of responsibility is not strong enough, the cooperation is not tacit enough, and there is something to shirk. For example, the complaint of Dongyi owners was not handled in time, and the company had received a complaint letter, which had a certain adverse effect; There are customers in the east who are dissatisfied with bank loans and unsubscribe; Due to the unfavorable work of the department, the Oriental Marketing Department stopped due to telephone arrears.
Secondly, the internal cost accounting is unclear and the cost control is unfavorable. The direct cost is not clear, and the accumulation of financial, sales and management expenses is insufficient. Compared with the peers, the company lacks the favorable support of basic financial data in the decision-making process.
Thirdly, the powers and responsibilities do not match, the authorization is not clear, and the process approval is a mere formality.
Summarizing the work and existing problems in the first half of the year, the company believes that the company has made certain achievements in marketing, engineering, internal adjustment and optimization in the first half of the year. The annual sales target set at the beginning of the year is really arduous, but it is not impossible. In the remaining four months, I hope that all project departments and departments will strengthen cooperation, go all out, do a good job in sales, and strive to achieve the annual sales target.
Second, the next paragraph of work ideas
1, work core
Strengthen cooperation, go all out, do a good job in sales, and strive to achieve the annual sales target.
2, all aspects of the business focus
(1) Oriental projects should be detailed and create good results.
(2) Project Z is an export brand, not a brand.
(3) The Lingnan project keeps the momentum and pays attention to the stamina.
(4) Time project wins by surprise and changes its image.
(5) Clarify the division of internal management and strengthen cooperation.
(6) Do a good job in marketing service and brand.
(7) Cost control and quality assurance in engineering construction.
(8) Product development inherits and improves to create advantages.
(9) Financial management defines costs and controls expenses.
(10) Improve the human resources system and make professional progress.
(1 1) Administrative logistics improves services and saves expenses.
(12) Clarify the cost-saving mechanism of property management.
(13) The remaining problems are basically straightened out or the thinking is clear.
Step 3 manage
(1) Strengthen cooperation and increase cohesion.
(2) Improve the financial accounting and cost accounting system.
(3) Establish, refine and promote corporate culture.
(4) Try to popularize the performance appraisal system.
(5) Improve and optimize business processes
(6) Strengthen the training of project management knowledge system.
(7) The cost is accurate and close to peers, which is better than previous years.
(8) Summarize this year's work and make plans for next year in advance.
Three. Methods and measures
1. Simplify improvement authorization and approval.
The new authorization for financial and contract approval will be announced soon, focusing on changing the situation that no one is responsible for the previous process and who is responsible for the approval.
2. Strengthen budget management and simplify the daily approval process.
(1) Operating expenses, annual budget control execution budget (project budget, stage budget or recurrent expenditure budget) and budget control contract execution. Authorize the vice president and director to sign and approve the budget approval of most daily business amounts. The vice president, director, department manager and project leader approve and sign major economic contracts.
(2) The daily administrative expenses are divided into budgets and controlled by departments, and the intermediate examination and approval links are reduced.
Each project department, marketing department and functional department will receive the daily administrative expenditure budget, including social entertainment expenses, travel expenses, transportation expenses, telephone charges, etc. The heads of various project departments, marketing departments and functional departments should control the expenses, ensure the business needs and save the expenses as much as possible.
3, advanced reward advanced
(1) The achievements of Lingnan Project Team and Lingnan Marketing Team were commended.
(2) The project department and marketing department that performed well in August, September and 10, the departments and individuals who made special contributions to the company's sales performance, and the company gave personal rewards after the sales performance came out in 10, and punished the departments and individuals who had adverse effects on marketing. Let's all mobilize and go all out to strive for September and October. Everyone can contribute to sales, and the work of each department will directly affect sales. It is hoped that all marketing departments, project departments and functional departments will find and recommend outstanding individuals and deeds that have made special contributions to the company's sales in time and summarize them to the director's office.
(3) Complete the performance and benefit the whole people.
The company plans to take out the cash equivalent to two months' salary of the whole company, that is, about two million yuan, as the reward fund of the whole company this year. Of course, this basis is linked to the company's annual sales completion plan, and the company will determine the income of each group and everyone according to the overall sales situation of the project or company and the year-end assessment results. According to the current sales performance, as long as all colleagues in the company wholeheartedly and go all out to do a good job in sales, every colleague should get a better reward than in previous years!
How to write the real estate work plan? 1. Strengthen self-ideological construction, enhance overall awareness, enhance responsibility awareness, enhance service awareness, and enhance team awareness.
Take the initiative to do the work to the point and implement it to people. I will try my best to reduce the pressure on leaders.
Second, make a study plan.
Being an intermediary in the real estate market is a job that needs to constantly adjust its business ideas according to the changing situation of the market. Learning is very important for business people, because it is directly related to the pace of a business person advancing with the times and the vitality of business. I will adjust my study direction according to my needs and replenish new energy. Industrial knowledge, marketing knowledge, department management and other factory-related knowledge are all things I want to master. Only by knowing ourselves and ourselves can we be in an invincible position (I also hope that the company will give our business people support in this regard).
Three, familiar with the company's rules and regulations and basic business work.
As a new employee, I have a better understanding of the company's business through the contact with this business, but there is still a long way to go. This is a big drawback of salespeople. I hope the company can organize new employees to study and train regularly in the future, so as to work more smoothly.
1, the work at the end of the year is the peak of the year, plus our one-year workshop promotion and customer promotion, I believe it is the most enthusiastic time for our workshop department. Our department will do a good job in customer development according to the actual situation and time characteristics, and adjust the working ideas in time according to market changes. Strive to maximize the performance of the factory!
2. The first quarter was dominated by business learning. As our company is in the opening period, the planning of the department has not been completed, and the market will be in a low tide after the holiday, I will make full use of this time to supplement relevant business knowledge, study the company's rules and regulations seriously, and fully understand and cooperate with the company's personnel; In order to find a new source of inventory and understand the situation of industrial plants in surrounding towns, we will conduct on-the-spot inventory. Contact customers through internet, telephone, stranger visits, etc., and strengthen emotional contact with customers to form a strong customer base.
3. In the second quarter, the company has officially embarked on the track, and the industrial plant market will usher in a small peak period. After I have a certain understanding of the business, I will try to make a bill as soon as possible, so as to formally become an employee of our company. And train new employees with manager Zhu and manager Guo to make the factory department grow up as soon as possible.
The "Eleventh" and "Mid-Autumn Festival" in the third quarter will bring a good start for the second half of the year. Moreover, with the increase of the number laid by our company, some large-scale customers can gradually penetrate in to make full preparations for the factory market war at the end of the year. I will work with other employees of the company for the further development of the company.
These are some of my thoughts in 20__ years, which may be immature. I hope the leader will correct me. The train runs very fast on the headband, hoping to get the correct guidance and help from the company leaders and department leaders. Looking forward to 20 years, I will work harder, treat every business seriously and responsibly, strive to win opportunities, win more customers, win more orders and improve the work of the factory department. I believe I will complete new tasks and meet new challenges.
20__ years of work is not easy to do, I know, I have prepared myself psychologically, and I will try my best to overcome the difficulties, although there are some difficulties. I believe I can make some achievements in such a difficult job and live up to the trust of leaders and colleagues. I believe that our country's economy can quickly recover to the moment of rapid development, and I also believe that the real estate industry will be more rational and the company's prospects will be better!