First, it is conducive to coordinating the relationship between the government and enterprises and promoting the harmony between the government and enterprises.
Second, it is conducive to coordinating the relationship between government and social organizations and promoting the harmony between government and social organizations.
Third, it is conducive to promoting the relationship between the government and citizens and promoting the harmony between the government and the people.
Fourth, it is beneficial to spread harmonious culture and unite people.
For example, dealing with emergencies is very important. The news dissemination of public emergencies is characterized by the public's thirst for information, the enthusiasm of media reports and the authority of government information release. The media's explanation of the Wenchuan earthquake, the ice disaster in southern China in 2008 and other related TV news reports and pictures is timely. Public opinion guidance is an important part of the government's handling of public emergencies, which is helpful to solve the incident as soon as possible and prevent the crisis.