What information should a successful business negotiator pay attention to?

Identity background, credit status, customary negotiation methods, negotiating opponents' personality characteristics and their specialty in negotiation, as well as the goals to be achieved by negotiating opponents are the objectives of the other party's negotiation. At the same time, we should also understand the market situation, objectively understand each other and competitors in the negotiations, as well as the solutions to controversial issues in the negotiations, always pay attention to each other's every move and respond in time!