1. Xiao Wang is the marketing specialist of a new retail enterprise. The company plans to conduct a group purchase marketing. How should Xiao Wang proceed?

Follow the marketing process.

As an extremely hot industry in recent two years, new retail has different forms. As the life source of retail and e-commerce industries, promotion activities are of great value.

For the new retail industry, 53.7% and 52.7% netizens expressed the hope that the new retail industry could optimize after-sales service and attach importance to user feedback and communication. In addition, more users want to improve the offline experience and provide more preferential activities.