Liu's academic achievements

Long-term engaged in "marketing management" and "logistics and supply chain management" teaching and training. The main research directions are logistics planning and development strategy, service marketing and marketing channel management. He has served as a senior consultant and training consultant for Dongfeng Motor Co., Ltd., Hubei Mingxiang Group, China-Hong Kong Group and Xinbotai Group. He presided over the research of government-commissioned projects such as Wuhan Social Science Fund "Wuhan Modern Logistics Development Strategy", Hubei Development and Reform Commission "Hubei Modern Logistics Development Plan Outline" and Hubei Industrial Policy Research Center "Modern Manufacturing Logistics Strategy Based on the Rise of Central China and Wuhan City Circle". Participated in the research of key scientific research projects of Hubei Science and Technology Department; He has presided over the research of many projects entrusted by enterprises, such as Jiuzhoutong Pharmaceutical Logistics Distribution Center Planning, Dongfeng Motor Co., Ltd. Automobile Service Spare Parts Logistics Service Scheme, China-Hong Kong Group Modern Logistics Development Master Plan, Xi 'an International Port Area Logistics Planning, Suizhou Automobile and Steel Logistics Park Planning, etc. Published more than 30 academic papers. Among them, 2 articles were reproduced by NPC and 3 articles were retrieved by ISTP. The editor-in-chief has books such as Logistics Management and Marketing Management. He won the first prize 1 for the teaching achievement of colleges and universities in Hubei Province, 3 teaching excellence awards of Wuhan University of Technology, advanced individual with teacher's morality 1, and "Tree Award" Excellence Award 1, and presided over "Marketing Management and Planning" and was awarded as an excellent course of Wuhan University of Technology.