What is the application certification material of WeChat official account?

Proof materials for WeChat official account application: 1, types of other proof materials, such as food hygiene license, business license, power of attorney, etc. 2. Safety production license, Internet news information service license, social organization registration certificate and other relevant documents recognized by authoritative organizations. 3. Bank and bank account number of the company.

WeChat public platform, referred to as WeChat official account for short, was once named as "official platform", "media platform" and WeChat official account, and finally positioned as "public platform", which undoubtedly made us see a greater expectation of WeChat for the follow-up.

Wechat official account classification

1, subscription number

Any organization or individual can apply, send messages in groups every day, and have customized menus after certification. You can't use development mode without advanced interface.

2. Service number

Only apply for registration for enterprises or organizations, and bring your own custom menu after application. After authentication, you can have an advanced interface and send messages in groups every week. You can't actively add WeChat friends.

The main function of WeChat official account

1, publicity

With more than 600 million users, WeChat is a huge publicity platform. Any legal organization or individual can conduct brand promotion activities through the WeChat public platform.

2. Service

For service-oriented enterprises, or government agencies, media, institutions, etc. We can provide users with timely and convenient services through the WeChat public platform, such as information consultation, business consultation, recruitment, announcement and user information inquiry. , thus improving user satisfaction and shaping brand reputation.

3. Online trading

The commercialization process of WeChat is accelerating, and the trading functions such as WeChat payment are becoming more and more perfect. Wechat will be the only powerful competitor that can challenge Taobao, and with the advantage of 600 million users and high stickiness of mobile users, it is very likely to surpass Taobao and become the first mobile e-commerce platform in China and even the world. At present, many long-term businesses have shifted their fronts to the WeChat e-commerce platform. As more and more merchants settle in WeChat e-commerce, the related functions of WeChat are becoming more and more perfect.

The role of enterprises in opening WeChat WeChat official account

Enterprise WeChat WeChat official account is an enterprise media publishing platform, sales information publishing platform, crisis public relations platform, consumer interaction platform, promotion platform, new product display platform, online product sales platform, online payment platform, research platform, corporate culture communication platform and talent recruitment platform. All the concerns and needs of enterprises can be realized in the enterprise WeChat WeChat official account.