1. Blue Moon is a newly established business department dedicated to providing innovative consulting services to customers.
2. Blue Moon is the low-end line of barley-the project price is lower, the employees' wages are lower, and they want to eat some shares of local companies, that's all.
3. Blue Moon's customers are mostly medium-sized enterprises, many of which are in domestic third-tier cities. However, there is no clear distinction between project types and McKinsey topics.
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McKinsey & Company is a world-class leading global management consulting company, which was founded in the United States on 1926 by James O'McKinsey, a professor at Booth School of Business, University of Chicago. Since the establishment of 1926, the company's mission is to help leading enterprises achieve significant and lasting improvement in their business performance and build an excellent organization that can attract, train and motivate outstanding talents.
McKinsey adopts the "integrated company" partnership system, with more than 80 branches and more than 7,000 consultants in 44 countries around the world. McKinsey Greater China Branch includes four branches in Beijing, Hong Kong, Shanghai and Taipei, with more than 40 directors and more than 250 consultants.
In the past ten years, McKinsey has completed more than 800 projects in Greater China, covering the whole company and business unit strategy, corporate finance, marketing/sales and channels, organizational structure, manufacturing/procurement/supply chain, technology, product research and development and other fields.
Mckinsey's experience is that the key is to find the leaders of those enterprises, who can realize that the company must constantly change to adapt to the changes in the environment and are willing to accept external suggestions, which is of great benefit to help them decide what changes to make and how to make them.
Companies in many foreign industries have long known that they cannot be at the advanced level in the world in all fields involved, so there is no need for experts who can only use them occasionally.