Research on Information Management of Small and Medium-sized Enterprises

Lead: Small and medium-sized enterprises play an important role in promoting China's economic development. With the development of economic globalization, the information management of small and medium-sized enterprises should also be accelerated. This paper analyzes the present situation of information management of small and medium-sized enterprises in China in detail, and puts forward corresponding improvement strategies in view of its existing problems. It provides reference for improving the information management of small and medium-sized enterprises in China.

Research on information management of small and medium-sized enterprises In the process of economic development, small and medium-sized enterprises have been playing an irreplaceable role in activating the market and solving employment problems. At present, China's small and medium-sized enterprises account for 99% of the total number of enterprises, accounting for 60% of China's total industrial output value, and the employment provided by small and medium-sized enterprises accounts for about 75% of China's urban employment. Therefore, it is more and more important to improve the efficiency and competitiveness of small and medium-sized enterprises in China.

First, China's SMEs information management status quo

(A) enterprise information construction.

According to the survey, about 80% of small and medium-sized enterprises in China have the ability to access the Internet, among which ordinary enterprises use the Internet to realize enterprise informatization; However, only nearly 20% of enterprises have established corporate websites and corporate portals; About 30% of SMEs have an e-mail system, less than 40% of management use e-mail, and more than half of them use e-mail for free. However, many small and medium-sized enterprises, accounting for 99% of enterprises in China, are so backward in information management.

(b) enterprise information application.

In the application of enterprise informatization, more than half of the small and medium-sized enterprises have been applied to varying degrees, but the application involving core business is less than10%; Only 5% enterprises have applied ERP, and the application of ERP is the foundation and core work of enterprise informatization. Among the small and medium-sized enterprises in China, their websites mainly publish information, followed by e-commerce, but only nearly 65,438+00% enterprises use e-commerce through the Internet.

(3) Cognitive and information needs.

At present, the information needs of small and medium-sized enterprises in China are mainly to solve the immediate survival problems, that is, the focus is on market and marketing. The average life cycle of small and medium-sized enterprises in China is only two to three years, so the survival problem is the primary concern of small and medium-sized enterprises. Secondly, about 15% emphasized management needs; 13% of SMEs pay attention to the needs of customer management; About 10% enterprises pay attention to product production and research and development needs.

Second, the information management of SMEs problems

(a) Understanding and talent issues.

Many small and medium-sized enterprises in China do not know enough about information management, which leads to a shallow involvement. At present, although many small and medium-sized enterprises have started information management, what is information management and how to implement it need further understanding. Many small and medium-sized enterprises generally believe that the establishment of financial management system or enterprise website will realize enterprise information management. It can be seen that its understanding of information management still has great limitations. The application of information technology has been hindered by the traditional management thought and mode. Managers often use these modern management methods to imitate and repeat the previous business processing mode, but lack professional and innovative management talents.

(2) the problem of funds.

Small and medium-sized enterprises have limited funds and cannot use them reasonably. Nowadays, the shortage of funds is a common problem in SMEs. Due to the lack of experience and other problems, many small and medium-sized enterprises attach great importance to the investment in hardware facilities, but the corresponding software investment is very small. This practice not only takes up a lot of working capital, but also makes the ratio of hardware input to income very small. The lack of scientific and reasonable application of this information management system leads to the waste of funds. Due to the characteristics of small and medium-sized enterprises, it is often difficult to make an overall plan without analyzing the current situation and business strategy of enterprises in the process of information management.

(3) objective environmental problems.

Due to the short average life cycle of small and medium-sized enterprises in China and the great changes in management processes, the application of enterprise information management software is limited. The software industry in China has its own limitations, which makes the information management solutions for small and medium-sized enterprises in the market in China too expensive. There are few customized management software for small and medium-sized enterprises, some of which can not meet the actual needs of enterprises, and the follow-up services of software enterprises can not keep up. It is difficult to realize the information management of many small and medium-sized enterprises.

Third, to solve the information management problems of SMEs strategy

Small and medium enterprises themselves.

First, small and medium-sized enterprises should change their management concepts and raise their awareness. Enterprises should not only introduce computer software and hardware, but also combine talents with management and technology. Talent is the first factor, especially the managers and leaders of enterprises, who must pay enough attention to and understand information management. The successful construction of information management system contributes to the reform of enterprise management mode, thus optimizing enterprise management mode. However, many small and medium-sized enterprises are not aware of this. Managers of small and medium-sized enterprises must understand that enterprise management informatization should make full use of contemporary information technology and advanced management methods to promote the realization of enterprise management reform at a deeper level. Second, we should use funds rationally. Small and medium-sized enterprises have limited funds to invest in information construction, so they must not blindly buy new technologies and products. They should invest according to the actual situation of their own enterprises, carefully analyze the problems that need to be solved at present, and adopt scientific and reasonable schemes. At the same time, small and medium-sized enterprises should follow the principle of paying equal attention to hardware facilities and software facilities. Third, scientific co-ordination. The information management construction of small and medium-sized enterprises should adopt the strategy of overall planning and distributed implementation according to the actual situation, and gradually realize it from easy to difficult.

(2) Information professional services.

The conditions of small and medium-sized enterprises determine that they must rely on specialized software outsourcing services provided by software vendors to realize information management. Because outsourcing enterprises have professional consultants and solutions, they can ensure the economic benefits brought by information management investment and improve the skills of small and medium-sized enterprise personnel in applying information technology. For those small and medium-sized enterprises that are not suitable for complex and difficult applications, service providers should customize planning schemes and solutions suitable for their own development. At the same time, service providers should objectively and truly serve the information management of small and medium-sized enterprises and cooperate with each other to achieve a win-win situation.

(3) the government.

The government should rationally integrate social resources and provide support for small and medium-sized enterprises to implement information construction. First of all, we should strengthen the information infrastructure construction and investment. In the process of informatization of small and medium-sized enterprises, information infrastructure cannot be undertaken by small and medium-sized enterprises themselves. The government should invest corresponding funds, at the same time, improve the degree of informatization in China and improve the application environment of informatization. Second, help small and medium-sized enterprises that lack funds. In view of this problem, the government can take various channels and forms to solve it, such as establishing special support funds and strengthening support for information management of small and medium-sized enterprises. At the same time, actively expand the direct financing channels for SMEs, actively build a credit guarantee system, and fundamentally improve the financing environment for SMEs. Third, pay attention to personnel training. The state should train professional information management talents for small and medium-sized enterprises, and build an information talent training system based on schools, focusing on on-the-job training and combining basic education with vocational education. Finally, we should establish and improve the service system for small and medium-sized enterprises. Provide professional services for small and medium-sized enterprises, integrate social resources, provide various professional consultations for small and medium-sized enterprises, and formulate scientific and reasonable information management plans.

There are many small and medium-sized enterprises in China, which play a vital role in the process of China's economic development. In order to adapt to today's economic development, enhancing competitiveness is the key to the development of small and medium-sized enterprises. Therefore, the importance of information management of small and medium-sized enterprises is increasingly prominent. The realization of information management of small and medium-sized enterprises cannot be achieved overnight, and many efforts are needed. I hope this paper can provide reference for small and medium-sized enterprises to realize information management.