One of the main businesses of Starlight Media is the issuance and operation of Star Card, and various interactive value-added services based on Star Card interactive platform and two-way set-top box.
2 Star Card Website
Star Card website is a subsidiary of Hunan Starlight Media Co., Ltd., serving the members of Star Card. It is positioned as the most professional local sexual life consumption service and experience sharing platform in China. Based in Changsha, radiating inside and outside the province, and guided by the actual needs of local residents and local businesses, it provides users with star-based network service platforms such as life, entertainment, leisure, consumption and information inquiry. , so as to realize the two-way interaction between users and merchants and experience rich network value-added services. Provide a series of services and products such as business information publishing, sharing, use and effect evaluation for industry customers.
As one of the service channels of Star Card, Star Card website can pay cable TV fee and encrypted TV program fee online. And you can query the online recharge and consumption records of star cards; Learn about the latest activities and related information of Star Card in real time. Star brand life-the only life information TV channel for Changsha citizens. Star Card Life is a TV and video service window specially designed for star card users and franchisees. 24-hour broadcast, transmitting the lottery information, discount information, commodity information and life service information of "Star Card" to the audience; And provide more exciting and intuitive video images for merchants to publish commodity information; Provide a publicity platform for online and offline activities of "Star Card" users and merchants.
The information in Star Card's life covers the automobile market, real estate, supermarkets, department stores, tourism, catering, entertainment, fitness and other industries, and meets all kinds of concerned audiences with faster, more and newer information. At the same time, group buying activities, discount promotions, expert recommendations, audience comments, business rankings and other forms of expression will build a bridge of communication and interaction between businesses and citizens. Maximize the interests of businesses and let citizens enjoy the most intuitive, convenient and affordable life service.
"Star Card Life" channel viewing mode
There are two ways to watch Star Card life (Changsha Guoan Cable TV users):
Method 1: When watching any channel, you can directly press the serial number 28 on the remote control and directly select the TV window of "Star Card Life".
Method 2: Enter from the "Service Introduction" menu in the boot interface. Starlight Media's Star Card Life TV website (data broadcast channel) is a new media form that takes digital TV as the carrier and serves local citizens and Star Card merchants. It is a one-way broadband access system based on CATV network. With cable TV network as the core transmission network and digital channel as the transmission medium, the signal is transmitted from one point to multiple points at high speed, and then transmitted to the user terminal through data broadcasting, which is received by the digital set-top box and displayed on the TV screen. The content information is local.
The TV website (data broadcast channel) of Starlight Media's "Star Card Life" consists of six columns: Star City Know, Sunshine Government Affairs, Star Card Life, Express Train Activities, Rapid Promotion and Value-added Services:
Star City knows: Changsha citizens are most concerned about daily life information;
Sunshine government affairs: the municipal information disclosure of Changsha municipal government;
Star card life: release the exclusive preferential information of star card issued by Starlight Media;
Activity Express: Publish information about promotional activities and membership activities of Star Cat;
Promote fast broadcast: Star Food's special information publishing platform for merchants;
Value-added services: provide peer-to-peer value-added services for all users and businesses.
Watching mode of Star Card Life TV website (Changsha Guoan Cable TV users);
Turn on the TV, enter the startup screen, aim the remote control of the set-top box at the set-top box, move the cursor to "TV information" with the remote control, and press the "OK" key to enter the home page of the TV website (data broadcast) of "Star Card Life";
Users who are watching TV programs can also directly press the button marked "Data Broadcasting" on the remote control to enter the data broadcasting homepage interface of the TV website "Star Card Life".