Which country's brand is Mark Huafei?
China brand, headquartered in Shanghai. Speaking of Mark Huafei, many people will think of the famous Italian brand, chief designer Zhang Zhaoda and his overwhelming advertisements. However, many people know little about the inside story of Mark Hua Fei. Even after it was revealed that Mark Hua Fei was a sub-brand of Seven Wolves, some people held an incredulous attitude. Some people thought that even a sub-brand of Seven Wolves was no big deal. Is this the only fact? If careful people check the company introduction of Seven Wolves, they don't find any introduction about Mark Hua Fei. That is to say, even Seven Wolves don't want to admit that Mark Hua Fei is their own. Is it Zhang Zhaoda that the founder of this brand, Mark Hua Fei, has been advocating? Here, the mystery is solved step by step. If you want to talk about Mark Hua Fei, let's start with the Seven Wolves. It should be said that some of Mark Hua Fei's official statements, including 200 1 landing in China and making himself a foreign brand, are actually false and nonsense. The foreign language interpretation of the brand is also untenable, deceiving children. Seven wolves come from Quanzhou, Fujian. They are famous clothing brands in China since 1980s. Being famous doesn't mean being high-end. Many brands from China Gully are known for their cheapness at the earliest, and Seven Wolves is no exception. Cheap and good quality are its characteristics. With the growth of domestic demand and the increase of clothing export profit, the seven wolves expanded rapidly. The industrial joint-stock company established in 2002 became a listed company after the successful equity change in 2005. Now seven wolves have actually jumped from a provincial-level enterprise to a listed joint-stock company, which is also the road that many clothing enterprises have taken at the end of last century. The next thing I want to say is, does Mark Hua Fei work for seven wolves? Mark Hua Fei denies it! Seven wolves never admit it. So what is the relationship between the two? Here, I got the answer of trademark registration. Mark Hua Fei did have a relationship with the Seven Wolves at first. After calculation, the so-called Shanghai Mark Hua Fei Enterprise Development Co., Ltd. is actually a wholly-owned subsidiary of Seven Wolves. To put it bluntly, it is the "tertiary industry". The following trademark registration information can fully explain the relationship between them: registration number: 43 189 15 Trademark Chinese: Mark Hua Fei Application date: 2004- 10-20 Product category: 38 Applicant: Fujian Seven Wolves Group Co., Ltd. Trademark English: FAIRWHALE Agent: Xiamen Fortune Trademark Office Co., Ltd. Then, Let's talk about the history of Mark Huafei and the situation in Zhang Zhaoda. Mark Hua Fei actually came from a small workshop in Quanzhou, Fujian, and his boss later became a small partner of the Seven Wolves Group. I used to be a workshop for the clothing of the seven wolves. In 2000, he began to keenly try to enter the field of casual wear and began to compete with Wenzhou clothing enterprises. As the leader of Fujian clothing industry, Seven Wolves naturally don't want to be defeated by Wenzhou enterprises led by brands such as Metersbonwe, Bang Wei and Bang Wei, so they give strong support. In order to avoid being a Fujian brand and not being able to open the market, I began to play mystery. In 2003, it took a foreign name and registered in 2004. At that time, because the wholly-owned subsidiary was not fully born, it belonged to the seven wolves. After that, Mark Hua Fei moved his headquarters from Quanzhou, Fujian to Shanghai to operate independently. After that, it basically has nothing to do with the parent company Seven Wolves. In Shanghai, Mark Huafei's most important task in the past few years was brand export, and then in 2006, he successfully "exported to the domestic market" as his own Italian brand. At this point, a typical clothing brand promotion process is completed. In addition, in order to improve his image, Mark Hua Fei advocated that Zhang Zhaoda (who always used mbth to fool people into thinking that he was a foreigner) was his boss and chief designer. In fact, although Zhang Zhaoda is well-known in the design circle, he has worked as a designer for famous clothing groups such as Shanshan and made friendly appearances at a series of press conferences of Mark Hua Fei (the appearance fee is well known), he is not the owner and founder of Mark Hua Fei. If so, Zhang Zhaoda's resume should be written as "one of the partners of Seven Wolves Co., Ltd.", which is obviously quite different. It can be seen that Mark Hua Fei's level of fooling people is superior. While other brands are still inviting celebrity endorsements, this brand has fooled its imaginary designers. Finally, let's talk about the real quality level of Mark Huafei's clothing. Friends who know the clothing industry must know that the clothing industry is a profiteering industry. However, due to the relatively long intermediate links, the profits of the traditional clothing industry have been greatly reduced at present, and the so-called profiteering actually depends on the strength of the brand, which is why Mark Huafei had to whitewash himself as an Italian brand, pay the appearance fee in Zhang Zhaoda and move to Shanghai for appearance. In fact, Mark Hua Fei's profit is more than that. First of all, he doesn't have a formal factory in Shanghai, but works in a small workshop in Shangougou, Fujian. The imitation level in Wenzhou, Fujian is superb, and everyone can see it (no factory is similar to the deceptive PPG). In fact, fake goods will be exported by OEM, and if they fail, they will be sold domestically. Set up exclusive shops in the central business district of each city, with high rent and high location, which shows Mark Huafei's hypocritical high taste. Anyone who has bought Mark Hua Fei has a feeling that the quality is far inferior to other brands (such as jeans, Mark Huafei is far inferior to Li), and it feels similar to the cheap goods outside, but the price is higher and the appearance is more fancy. In a word, Mark Hua Fei has achieved today's scale through deception and fraud in recent years.