Is it too late to be a self-media in 2022? What should I do? ?

When it comes to the operation of official WeChat accounts, Internet users will be familiar with it, because many people have their own official WeChat accounts, but many people may not know exactly how to operate official WeChat accounts. In this article, Yi Xiancheng Information Consulting will share with you how to operate a WeChat official account. Wechat WeChat official account operation tutorial! I hope I can help you. First, the topic should be targeted. For different groups of people, choose different content and prescribe the right medicine. For example, on my official WeChat account financial index, most of the users concerned are "operators" and learners who want to or will soon join the media operation industry. Therefore, most of our content topics are "dry goods sharing", "promotion" and "operational learning". To put it more bluntly, it is to cater to the needs of the audience, and we will provide whatever you want. Second, the content is 1. If you want to make an official WeChat account, the core is to look at the content. If the content itself is not very attractive, it is meaningless even if we promote it through other channels. Because people just left after reading it, let alone pay attention to you. So when we do the content, we must grasp the direction. In addition, we must also pay attention to the content from the user's perspective. For example, if you are a nanny and the nanny is more concerned about the upbringing of children, then our content must be related to parenting. 2. To do a good job of typesetting content, you need a comfortable layout. If your content is dense, people have no desire to read at all. Generally, we can use the official WeChat account typesetting tool to make it more efficient, and there are many materials for you to choose from. You can search online if necessary, but it is recommended to make a typesetting that can reflect your own uniqueness, and apply a template to the overall framework, and don't change it. 3. Persist in exporting. No matter what platform you want to do well, you must continue to export high-quality content. Everything needs a precipitation process. Don't give up after a few and a half days without any effect. Only by insisting on output can we attract more fans' attention and make new fans become loyal users, which is also more conducive to the later transformation. Third, editing content copy is a headache for many people. I always feel that my writing style is not good, which is caused by poor writing style. This is actually a great misunderstanding and prejudice. Why is this a problem? Think about it. If you want to get high marks in junior and senior high school compositions, you must use gorgeous and beautiful words and fill them with some uncommon words. A good article is not necessarily beautiful in words and flowery in words. Editing content, you don't have to write well, but you must express it clearly, so that people can understand what you are saying and what you want to express. Fourth, the purpose of content operation can be roughly understood as two points: retention and transformation. I have read many articles and posts about the content before, most of which are written in depth, and the terms and discussion methods used are also difficult to understand and broad. But I've been thinking, why do you want to do content? Is it to improve self-worth? For the benefit of society? No, enterprises and companies are all for profit. Even if the official account of WeChat entertains millions of fans, it will eventually be profitable. Wool comes from sheep, and people who pay attention to and read are the source of traffic. Whether it is content operation, community operation or product operation, its ultimate goal is to preserve and transform, and the adopted operation mode is only a means for the ultimate goal. It is useless to make content in communication. In addition to the official WeChat account and friends circle, we also have other media channels and other Internet channels, such as Zhihu, Weibo and Toutiao, which can also be used to promote drainage. You can also find some companies that specialize in promoting and draining others to cooperate. Of course, the cost will be higher. In addition, websites and contributions are also good choices. The best way to spread it is word of mouth, which requires high quality of your content and strong trust from users. 6. Realizing the last official WeChat account with 1 0,000 powder can basically bring 1-2w advertising revenue in one month! If you haven't reached it, you can continue to explore your way of realizing it. Today, I recommend an order-taking platform that is the easiest to realize, requires low settlement and high unit price! Directly scan the code and bind your official WeChat account, which can be realized by billing! A friend said, after receiving the order, why is the advertising text so low? What if there are no fans to watch? Advertising text is different from ordinary text. To increase the reading data of advertising text, we need to use some black technology. It is not convenient to publish here. Friends in need can pay attention to me and trust me privately, which can greatly improve the data of fans reading advertisements! ! ! ! ! First-tier city information consultation More previous dry goods tutorial sharing: How to increase the news reading of WeChat official account (fan reading)? Doing this well can increase the weight of WeChat official account ranking recommendation. Want to learn from the media, where to learn? How can I do it well? How do penguins make money? Look here and tell you how penguins make five-figure profits.