First of all, to start a new media business, we must choose the right region. There are many kinds of new media, not only live broadcast types, but also self-media, including many things, such as making official WeChat accounts, short videos and questions and answers. All these can be started, but which one suits us really needs to know, divide our own advantages and start doing it.
After choosing the right area, you must do your own personal design. The setting of personal design is to lock the crowd. If you lock in the crowd, you have to analyze it. You must know the needs of this group and create content that benefits others. Only in this way can it be valuable and others will pay attention to you. The analysis of this group mainly involves age, preference, gender, spending power and so on. Starting from these aspects, after determining the crowd, content production will be carried out. This content is very important, easy to understand and not too complicated. Now we don't have much time to study and read books. It is the need of modern people to acquire knowledge immediately, so the content should be concise, but it can't be a knowledge point that everyone understands. With the content, your title and your writing skills, it is also the first time for the public to see, so the title is very important, so you should catch your eye at once.
The content is produced, and it is more important to maintain customers. Customer maintenance is very important. We all have a saying that it is more important to maintain an old customer than a new one. The productivity of old customers is several times that of new customers. Because old customers are already your loyal fans, increasing customer stickiness estimation is the key research direction of everyone.
New media is full of challenges and opportunities. If you dare to do it, you will succeed one day.