What are the eight skills of WeChat business communication with customers?

Steps/methods

Speak sincerely.

Only sincere people can win trust.

Understand each other's personality and preferences through various channels. Only by doing this at least can we communicate with each other with confidence.

It is said that before meeting a guest, President Washington of the United States must look at this person's hobbies on the first night, so when you add new fans and identify potential target customers, besides introducing yourself at the beginning, you can say hello while the iron is hot, and you must look at some information and materials of the other party first in the follow-up chat!

Give the customer a reason to buy.

Always grasp the customer's needs and endurance, and observe the other party's mentality, which is the key to the final transaction. Many times, we did a lot of things and wasted a lot of time, but in the end, we still missed the goal. Sometimes we are too eager for quick success and instant benefit. When customers agree or acquiesce, we often feel a little emotional, so there will be obstacles in communicating with customers. You know, the WeChat business actually sells products, but it is actually more of a service component.

Grasp the conformity psychology of customers

Everyone has herd mentality. When we recommend products, we tell our customers that some customers who are similar or the same as him have bought this product, which not only convinces him psychologically, but also enhances his desire to buy.

Clear the customer's mind.

Some customers have clear requirements for the products they want to buy. Paying attention to their requirements and meeting their needs will make sales more smooth. On the contrary, trying to sell your products blindly, interrupting customers unreasonably and chattering in customers' ears will fail in nine cases out of ten.

Impress customers with practical actions.

Customers not only hope to get your pre-sales service, but also hope to get good service, continuous tracking, follow-up product use, holiday greetings and so on after purchasing your products. This will give each other a good impression.

Remember, if you promise the customer, don't make excuses to delay or not do it, such as whether the gift is delivered in time.

Don't denigrate competing products in front of customers.

Even if your competitors are bad in one way or another, don't denigrate others in front of customers to raise yourself. This is very stupid, and it often makes customers rebellious.

Don't use the routine of chasing orders.

Many times, customers have no intention to buy your products. At this time, do you take the initiative to return it or persevere to sell it to him? A more appropriate way is to take a step back and talk about the things that customers are interested in, or to find an opportunity to visit again and give customers a psychological preparation process for buying. Don't expect to make a final decision at once. After all, such luck is rare.

Attack first, then attack the city.

Sun Tzu's art of war has a saying: attack the heart for the top and attack the city for the bottom. Only when you win the customer's heart will she regard you as a partner and a friend, so that your business will last for a long time and you will have more and more friends. Only when you treat your customers as friends, will your road get wider and wider.