1. Initial equity structure design.
At the beginning of the venture, if only one shareholder can set up a one-person limited liability company, then this person owns 100% equity. Where more than two shareholders jointly set up a limited liability company, the shareholding ratio of two shareholders should try to avoid 50%: 50%, and that of three shareholders should try to avoid 33%: 33%: 34%.
If a company with more than two shareholders wants to have absolute control over the company, then the shareholding ratio needs to exceed 2/3.
2. The equity structure design in the process of financing.
If you can't wait to know the design of equity structure in the process of financing, are you ready to finance or accept financing? No matter which round of financing, compared with other factors, the change of ownership structure has the greatest influence on the company's control right.
Because the matters agreed in the financing agreement not only involve the right change after this round of financing, but also involve the right arrangement for investors and founders to withdraw from the next round of financing. It should be noted that if your company has a problem with the equity ratio at the beginning of its establishment, the founder needs to adjust the equity structure first, and then talk about the financing plan.
Attention should be paid to the following data in equity design:
1, absolute holding type: 67%. The founder holds 67% of the shares. Will not lead to internal friction in the company because of scattered thoughts. 67% is the line of life and death, and 70% is generally better.
We should constantly recruit talents. Without shares, people won't come. At this time, the founder has the final say.
2. Relative holding type: 5 1%. It is suggested that the founder master 55% and maintain a relative controlling stake. Because a slight change will change from absolute holding to equity participation. In the process of equity design, leaving no room will lead to no new talents coming in.
3. Non-holding: 34%. We should leave room for ourselves, so we should set it at around 40%. After the newcomers come in to dilute, the founder will not lose his veto power.
The significance of three different shareholding ratios lies in: 67%, all founders have the final say; 5l%, half need to vote, the founder has the final say; 34% means that the founder has one veto.
The reasonable shareholding structure is: the founder accounts for 60%~70% in the initial stage, the employee owns 10%~20% of option pool, and the co-founder accounts for 20%~30%. Can attack and defend from the top, relatively open.
Keeping these three lines with margins and skillfully using the design of ownership structure can achieve the effect of relative checks and balances.
Business plan, project feasibility report, project plan, etc. There is only one purpose: to stimulate investors' interest in your project. Investors may take over dozens of projects every day. If your business plan can make them shine, you have achieved your goal.
If you want to find a ghostwriter, try to find someone with a senior team. A business plan that can impress investors can never be completed by applying templates. It should be written by professionals with many years of experience in the capital market, and analyzed and optimized from the perspective of investors. There are many platforms for writing business plans in the market, so entrepreneurs must be cautious. It is recommended to choose a professional team with a large platform.
Mingde Capital Ecosphere has been deeply involved in the capital market for more than 20 years. Senior teams can not only help enterprises to formulate business plans, but also simulate roadshows and formulate investor question-and-answer strategies to make enterprises more favored by capital. "
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